I cannot get enough of this French brand. IRO just gets more and more amazing when I see the looks from the new seasons. Nothing is ever too pristine nor too grungy. Just unfussy clean clothing that just looks amazing however and with whatever you wear them with.
My favorite pieces from Fall/Winter would have to be…EVERYTHING! The sweaters and outerwear are just to die for. Those are going to be popular ones. I just love the jacket above! The sherpa lining and the wash is just amazing. The gray coat is also a big hit with me. I also love their new leather pants. They are like a new take on the cargo pant. You can check out all the looks below.
Starting today through March 24th, Ssense will be holding their biggest contest ever. They are giving away a $10,000 shopping spree to their store! How exciting is that?! They carry many great designers such as DSquared2, Alexander McQueen, Nudie, IRO, G-Star, 7 For All Mankind, Diesel and tons more for both men and women. You can click here to enter the contest now.
Here is a look at both the men’s and women’s IRO campaigns for Spring/Summer 2011. In the women’s campaign you can see some of the pieces such as the red pants, denim shorts, leather pants from the look book.
The men’s collection this season has the same fatigue cool that the past collection offered. The color palette this season consisted of all neutrals. All black, white, gray and what was in between, but the detail was kept unique so everything had a fresh feel. My favorite pieces would have to be the blazer with zippers on the sleeves and the jacket with panels on the shoulders, as well as the belts. I think those are a great addition to the looks. You can check out the campaign images below.
Here is a look at the new IRO Women’s Spring/Summer 2011 collection starring Hannah Holman. I think the collection is very whimsical and fun this season, with the IRO laid-back feel of course.
There are tons of prints and fabrications this season. There is tweed, suede, leather and of course denim. I can see many of the pieces being coveted by many women when it is available. You can see a pair of sequined shorts that are very on trend, as well as pinstriped bottoms. They have the usual plain stripes and a pair that are burnt, flower printed, and flared. Sounds a lot for one pair, but they are done amazingly well. You can check out the collection below and click here to pre-order some of the pieces at Singer22.