Marc by Marc Jacobs|Free People|J Brand When the color trend kicked off a few years back, green was not the most popular among the red and cobalt blues. But as of late, the color has many shades that are soon hitting the stores. From the classic olive to evergreen, there are shades that will fancy […]
Genencor, a biotechnology firm has created a new denim processing plant. PrimaGreen is a denim processing plant that is environmentally friendly. The processing plant is innovative due to the fact it uses naturally occurring enzymes to create certain effects, rather than bleach which can be harmful to the environment. Of the PrimaGreen series, the latest,
While many denim companies have been shifting to utilizing organic cotton and fair trade practices, it appears that these practices may not be as environmentally friendly as once thought. Manufacturing denim draws on water, electric resources, while using harsh chemicals for dyes and treatments. It wasn’t until Levi’s examined their production process, which revealed that