Distress Your Denim In The Grand Canyon!

This May, Vancouver entrepreneur Fred Weisberg plans to throw your jeans off a 2,000-foot cliff into the Grand Canyon. The event, registered with Guinness World Records, will launch his concept of Social Jeans Finishing. His vision is to create compelling experiences combining iconic locations, astonishing events, extraordinary people, custom design and a wink and a […]

Distress Your Denim In The Grand Canyon! Read More »