dl1961 jeans

DL1961 and their Creative Vision, a DenimBlog Exclusive Interview

Well known for its rainbow colors and amazing fit, DL1961 sat down with DenimBlog to give us the real deal on why they’re fabulous. What follows are excerpts from our conversation with Director of Marketing, Sarah Ahmed. DenimBlog: Your company was founded in 2008, according to your website. Why are you called “DL1961”? What happened …

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DL1961 New Fall Styles

DL1961 have just launched their new Fall/Winter 2014 collection, showcasing sleek styles with their famous revolutionary DLX and dlpro technologies interpreted in sophisticated silhouettes and fabrics. This season shows off some darker colours, like the Florence in Topeka and the Florence in Thornton (below), while they also utilized laser technology, eco-friendly dyes, American cotton and …

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New DL1961 Spring Styles

Spring is just around the corner and what better way to welcome the new season than with something new? DL1961 have given their website a make over, it’s fresh, minimal and clean and they have also introduced a brand new fit! It’s called Florence and they are calling it their ‘InstaSculpt Denim’.

DL1961 Butt Cam

DL1961 Premium Denim has just released #ButtCam, a unique video showcasing a day in the life of a couple who spends their morning to night wearing DL1961, with the camera focusing on their rearview to show how their jeans never bag or lose shape. Shot in New York City’s most notable settings, the video is …

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DL1961 Fall 2013

DL1961 kicked off their Spring 2013 runway show during New York Fashion Week with a choreographed dance routine to Diamonds by Rihanna. The models then walked the catwalk showcasing the brand’s new denim which featured super skinny jeans in an array of different jewel tones. They also featured hip zippers, colour blocking, quilting on their …

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