DenimBlog was lucky enough to get an interview with Chloe, the designer of the jeans brand MiH Jeans. Carry on reading to see what she says about the brand.
DenimBlog: What inspired you the most when creating your brand?
Chloe: I am inspired by the clean and simple jean styling of the 70s, and how they fitted the female body properly. When I launched the brand 5 years ago, the trend was for seriously low rise jeans which I felt compromised a woman’s natural curves so I wanted to create the antithesis of this.
DenimBlog: What has been your favourite memory/experience since MiH was founded?
Chloe: My most memorable experience would have to be my first sales appointment at Harrods, lugging the whole collection in a suitcase up the escalators to the fifth floor! I think my total naivety was my greatest weapon. Thankfully I am much more aware of what a sales appointment is all about these days!
DenimBlog: Do you have a favourite cut you have designed?
Chloe: I wear the London almost every day. It is my favourite because it goes with my converse boots and white t-shirt, but it can also be really dressed up for a simple straight leg, tailored look for business meetings and nights out.
DenimBlog: How many pairs of jeans do you own?
Chloe: Are we counting the ones in my cupboard, or the ones I regularly ‘borrow’ from the showroom! I probably have about 20 pairs in my wardrobe.
Eva Mendes had some pretty risque topless ads for Calvin Klein ads but now she’s filling out Calvin Klein’s new jeans from the Body Line. She appears with Model Jamie Dornan in a set of black and white ads featuring the jeans. You can read more about the body line here.
Images from justjared.com and fadedyouthblog.com
Haylie Duff, Hilary Duff’s sister, was snapped eating lunch at La Scala. She is wearing a pair of Siwy hannah slim crops in snowstorm. I love these jeans, we have seen them on so many celebs, they are very popular, perhaps the most popular white jeans out there at the moment. Haylie looks great in her outfit though, I love that printed top with the white denim.
Images courtesy of celebutopia.net