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As the decade comes to a close, the lists are beginning to grow! The “top ten” lists are a springing up everywhere.
Advertising Age magazine released their list of the top 10 new products of the decade. One of designer denim’s most popular brands, 7 For All Mankind, came in at #10. The magazine stated” With the launch of 7 For All Mankind in 2000, premium denim was introduced to the American market and shopping for jeans would never be the same again. By 2007, annual revenues were estimated at $300 million, and the brand was acquired by VF Corp., who has said it expects to see sales of the brand grow 15% annually.” The brand really helped develop the premium denim market.
Article and Image from Adage.com
One of the latest lines out of New York, is Brooklyn Bandit Company. They’ve created a sophisticated, yet urban Spring 2010 Collection for men. The focus is combining street style and art in a jean, stemming from the brand’s New York roots. Fabrics were imported from around the world and months were spent to perfect every last detail, from fit to distressing.
The original idea for Brooklyn Bandit came from designer, Niket Pandya, who started purchasing apparel from the underground fashion movement in New York, then selling them to suburban dwellers in New York, New Jersey and the surrounding areas. After bringing awareness to the underground movement, Pandya decided to establish his own brand, which was released in April 2008.
The winter collection was released in November and can be purchased at Karmaloop.com. You can view the collection in the gallery below.
Elle magazine has teamed up with Stylefeeder for the “12 Days of Chic” program. For twelve days, every time you purchase an item through Stylefeeder, Elle will donate 50% of the proceeds to Fashion Delivers Charitable Foundation. There are some great deals, including the coveted Alexander Wang Denim Hooded Sweatshirt Jacket. Now you can look like Rihanna and Lindsay Lohan while giving back!
To learn more about ’12 Days of Chic’ visit Elle.com