7 For All Mankind are releasing their new items of clothing for men which will be available around April, for their new Summer 2010 collection. They describe the line as a directional, dramatic collection that combines the brand’s signature sophistication with a spirit of adventure and exploration. An eye-catching array of styles is offered,with wearable bleaching and acid techniques giving dimension to the denim assortment. These “Bleach & Acid”techniques create a playful alternative to classic indigo while expressing a new attitude for 7 For All Mankind.
The Salty Vintage wash plays to 7 For All Mankind’s California heritage with its sandy tint and subtle whiskers,hand sanding and natural nicking and grinding – all inspired by the beach. Sportswear features luxe fabrications with soft,washed out graphics. To enhance the lived-in look,7 For All Mankind “Deconstructed Reconstructed”its iconic back pocket designs. Newness – and authenticity – emerges from the act of destroying and then repairing. The Stained Painter wash features hand sanding and whiskers for beautiful highs and lows;black oil stain spots and bleached holes give the wash an authentic “painter”look. The coin pocket is ripped out and the back pocket is torn and then repaired for customized look. Subtle, low-contrast tie dye treatments on sportswear create a unique worn-in effect.
Trends: Bleach & acid, Authentic, natural distressing, Deconstruction/reconstruction, rip/repair, Back pocket novelty, Subtle Tie-Dye, Reverse screen printed graphics, Lightweight woven shirts.
Sunglasses and optical glasses price range $55-150.
Are you tired of looking for jeans that wind up being too tight in the wrong places? Not Your Daughter’s Jeans (NYDJ) are the latest jeans that actually fit. They come in a variety of colors, washes and cuts, which are designed to flatter and create your best silhouette.
These jeans are engineered with special lift technology to slim your stomach, lift your butt and contour your hips, making it appear as if you’ve lost a size! In addition to great fit, details like cross stitching and reinforced pockets flatter further.
The brand recently held a Try on event at Bloomingdales in style expert Gretta Monahan where people tried on the jeans and gave their honest feedback. Watch the video (by clicking here) for honest reviews from everyday people!
Browse through a couple of looks below:
Rock Revival was gifting jeans at the Kari Feinstein Golden Globes Style Lounge at Zune LA. Amanda Righetti, Summer Altice, Jessica Chastain, Felicity Huffman, Ashley Richards, Ariel Winter and Victoria Hervey were all spotted checking out the brand. I wonder if they get to try them on too? Hmm…
Photos Courtesy of WireImage