New Jeans Trends
Change. The time has come for women to have jeans that are designed, styled and crafted specifically for them. A fashion industry professional I worked with several years ago once told me “at the end of the day, it’s all just denim.”
DB: What is your brand all about?
Making a statement. Providing a unique experience. American luxury and craftsmanship. Giving women exactly what they need and even more of what they want.
DB: Who would be your ideal customer?
The woman who wants and knows that she deserves a better pair of jeans. I honestly feel that every woman deserves a pair of my jeans.
DB: Your jeans have a uniqueness to them which I love, how would you describe them?
Well, I thank you for the compliment, this response from a woman is absolutely what drives me. I’m very happy that you and others have noticed this uniqueness. Each jean makes its own statement so I think it would be hard to give a specific description, so I’ll give you my two perspectives on that question. I think in a broader sense they can be described as, if you can imagine, the next evolution of the denim jean. Jeans that are made inside and out for the fit, design and style of today’s women. They are so much more than just jeans and that’s why I call them ‘Ready-To-Wear Jeans’. And to describe them perhaps as it pertains more to the aesthetics of the newest offerings of the collection, I’d simply have to say a sexy skinny silhouette that has been distressed, ripped and zipped to rock-star scale proportions!
DB: Zippers have been really popular on jeans, what made you want to put them on the knees and on the front of your jeans?
I’m very inspired by the idea force merger. In this instance my desire was to use the zipper, which is traditionally used in a strictly functional way on jeans and forcing it in to a purely aesthetic role. I’m very pleased with the outcome. I think the knee will be a consistent focal point in my design. The knee is the best place on a jean to make a strong statement.
DB: Are they comfortable on the knees? I can imagine kneeling down may be a little bit sore. I love the idea of using zippers etc for aesthetic purposes though, I am all for that!
That’s a great question because comfort is very, very important to me and I don’t want to just say yes without explaining why. A lot of thought was given to the placement of the zippers for that very reason. Here’s how I got the comfort issues to also marry with my design vision. The zippers are placed to fall just slightly above the knee. I then incorporated the shin patch, which falls just below the knee to achieve aesthetic detail as well as visually balance the leg. So on most women the zipper won’t fall exactly on the knees. In the event that the zippers do happen to fall on the knees there are a few other features at work. The front leg panel design, the stretch in the denim fabric and the quality/thickness of the zippers which can also be opened to relieve pressure in that area.
DB: What is your inspiration when designing?
I find most of my inspiration away from jeans. I look for beautiful lines and great concepts in any/all forms of design. I don’t really look at other jeans any more. They don’t inspire me and I don’t want to box myself into that way of thinking. I have created a path that’s so exciting for me. I’m opening the jean to all possibilities and I’ve only just begun.
DB: So do you get inspiration from things like nature or the city or maybe something else?
It truly is creating art for me. I treat every jean like a work of art. So inspiration comes from everything and nothing at all. Firstly, I look at my jean as being a part of a full women’s ready-to-wear collection more so than a jean in a contemporary or designer jean collection. This gives me the same freedom to create as a Marc Jacobs, an Alexander Wang, a Phillip Lim. And I’m very inspired by their work and by that of many other great designers as well. Some times I look through fashion magazines for hours and sometimes I have visions in a dream that wake me up in the middle of the night. I got the inspiration for the shin patch on the Harley Zip jeans because I love the sport of soccer. Who would put a shin patch on a pair of women’s jeans? But it works. This is why, I’m very excited. My thoughts, ideas and energy are growing stronger and stronger every day. My thinking is free and bold. Hopefully women will be able to identify with that.
DB: Tell us more about your cuts and washes!
I have to say the cuts are absolutely great. I’m constantly working to improve even on this greatness. The rear rise is slightly higher than the front rise for an enhancing fit without the plumber butt. The front leg panels are contoured and smaller then the rear leg panels which give a long slimming effect to the legs.
Showing it’s true versatility, many designers are coming out with many styles of denim footwear for the summer. You can choose from styles such as flats, sandals, loafers and slippers. This trend is not just for the women, Diesel and Toms Shoes have also come out with their own versions of the denim slippers for the men. Check out the few styles below.
I never expected the cargo pants to come back in fashion and actually be popular! I was really suprised at how pretty and sexy the J Brand Houlihan cargo pant (above) is when I first saw it. I didn’t know what a phenomenon it would be though! I just recently got the J Brand Houlihan in Vintage Olive and I am loving it! It’s so comfy and so soft! I will be reviewing them next week! These pants also come in 6 different colours! You have lots to pick from. Click here to buy these pants at Singer22 in all 6 colours.
This season, pretty much every denim brand has released their take on the skinny cargo pant. Each brand makes it their own and adds unique little details to set them apart from the rest. I can’t wait to start seeing the other brands on celebs! So far it’s just been the J Brand Houlihan cargo pants and a couple of times the Paige Premium’s Layne cargo pant.
I have picked out a few of the Cargo pants which are available to buy right now, not all of them as there are so many, but I picked a few that I really like. Watch this space though because from what I have seen in the upcoming collections from other brands, we have lots more cargo pants and cargo shorts coming our way! Which ones are your favourites? It’s so hard to pick but I am loving the J Brand Houlihan and the Rich & Skinny Groovy Cargo’s the most, I think… It’s a difficult choice!
The Rich & Skinny Groovy Cargo Leggings in Aloe (below) are so pretty!! I fell in love with these when I first saw them in the Rich & Skinny Fall 2010 Look Book. They are gorgeous! I love the pocket placements on the front of the legs and the little details like the 3 buttons. They are definitely a great take on the cargo pant. I really really want a pair! Click here to buy these pants.
Beso.com talk to us in this video about their Spring 2010 denim trends and what they like the look of. You can check out the video above.