This campaign for ICHI jeans is damn funny in a strange way.
The print ads take the campaign’s slogan “be the babe” literally by having one hot babe in Ichi jeans pose among chicken. Well, girls with a chicken head… Which is not that flattering for the Ichi wearing girl, but funny nonetheless.
Other scenarios include being the babe among a group of monkey-headed girls, cow-headed girls and other animals/girls.
The ads were created by “& Co” ad agency from Denmark. Yep, these are the same guys who gave us the hot partially nude girls dressing and acting like guys in the JBS mens underwear ads. Refresh your memory.
Article via: andco.dk
It feels like every label wants us in jeans this spring. First it was Lanvin for Acne, then Hollywood’s Audrina and LiLo posse, and now Donna Karan is launching her denim collection. Set to hit stores in late February and priced at $395 to $595 a pair, these jeans may actually stand out in your closet (and not just because of the hefty price tag). Jewelry designer Robert Lee Morris designed the gold buttons, while the inside pocket features one of Donna’s inspirational sayings like “Embrace life’s every curve with imagination.” So everytime you slip them on or off, you get a little warm and fuzzy. Not a bad way to get undressed. Also, there’s no side seam in these pants, so they don’t cut your leg awkwardly, which means it makes your legs look taller. And for shorties, just the thought of insta-height is inspiring.
Have you heard of Restoration of the Monarchy? No? Maybe? Sort of?
Well if you’re sticking to no, let me fill you in: Dubbed “ROM” by the powers that be, Restoration of the Monarchy was a much hyped but not so much actually *worn about* denim and t-shirt line headed up by furniture mogul and interior designer Eric Villency–a former model and socialite, who once dated beauty magnate Olivia Chantecaille, and is currently married to the Fox New Live Host Kimberly Guilfoyle (ex-wife of San Francisco Mayor Gavin Newsome…)
The line, which featured sexy short jumpers and adorable sailor pants, for whatever reason, just didn’t really pop. It was supposed to retail in places like Scoop and Intermix, and probably did for about 5 minutes, but I never personally never saw it there. I’m not exactly sure why ROM never panned out because, honestly, the whole thing was pretty vibey with a layed back ’70′s feel and Villency himself is loaded with great style and connections in the fashion community to boot. Check out the website at www.restorationofthemonarchy.com for the entire feeling of the brand including a fab ad campaign, and the gorgeous Julia Restoin-Roitfeld (daughter of French Vogue Editor Carine Roitfeld) working it as the collections model and face.
Recently, since we had not seen anything from ROM in about a year or more, we at DenimBlog requested an interview and update, asking Mr. Villency himself to comment on what was up next for the denim line–what we could expect to see in the seasons to come.
Unfortunately, though, the future for ROM is unclear. The team at ROM comments that, ” we are in a period of transition and Restoration of the Monarchy is in contract to be sold and will have new ownership soon.”
I guess furniture and denim don’t mix afterall…
Jessica Alba goes shopping in Work Custom Jeans in a boyfriend cut. Considering this girl hates the paparazzi, I think she looks really sweet here. I must say, she is such a knock out when she’s with her baby, Honor! How sweet right?
images via celebutopia.net