Designer Jean Interviews

DenimBlog Exclusive: Interview With Jessica Simpson

10.06.2010 Posted in denimblog, Designer Jean Interviews by Lorna, Editor

DenimBlog got the chance to catch up with the beautiful Jessica Simpson and ask her a few questions about her new fashion venture, the Jessica Simpson Denim collection. Jess’s new jeans have an amazing fit and they retail under $50 which is amazing! You can read my review on a pair of her jeggings here and you can read the interview below. Thanks for taking the time out of your busy schedule to answer our questions Jess!

DB: What made you want to do a denim line?

Jess: It was a natural fit, I am a jeans an tee-shirt – and heels! – kind of girl. Adding jeanswear has been one of the most exciting launches of the Jessica Simpson Collection.

DB: You have such a great style yourself. Where does your inspiration come from when designing?

Jess: It’s a huge compliment when people tell me the collection looks like me – it means we’ve done a good job!

DB: What is your favourite pair you have designed?

Jess: I love the deconstructed Vintage Flare, and I am loving the Forever Skinny under boots.

DB: What is your current collection about?

Jess: It’s about every woman, real women, feeling good in their own skin. Confidence comes from within, but it definitely helps when you feel great in your jeans.

DB: I know you have done a series on the Price of Beauty. What sort of women do you imagine would wear your jeans?

Jess: I always design for every woman. I want my collection to be on-trend, but it is so important to me that it be accessible for everyone.

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Celebrity: jessica simpson

DenimBlog Presents: Diesel (Live From Project 2010)

09.28.2010 Posted in denimblog, Designer Jean Interviews by Lorna, Editor

We are kicking off our live from Project 2010 videos in Las Vegas with a brand we all know and love, Diesel! Diesel will be bringing out a collection of Denim Leggings for Spring/Summer 2011 and I can’t wait to see them! The amazing fit of Diesel jeans but with the comfort of leggings? Who can say no to that! Enjoy the video!

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Brand: Diesel Jeans

DenimBlog Exclusive: Interview With Daniella Clarke Of Frankie B.

07.27.2010 Posted in Designer Jean Interviews by Lorna, Editor

We caught up with Daniella Clarke, the founder and designer behind the wonderful brand Frankie B. We wanted to find out more about her new styles, her cargo pants and her new higher rise jeans! Yep, she is bringing out jeans with a medium rise! Carry on reading below to find out more. Also, just to let you readers know, I will be doing a review on her new cargo pants this week! They are gorgeous!

DB: What are you working on for next season? Anything new?

I’m currently working on Spring Summer 2011. We are still focusing heavily on leggings and fun light weight fabrics .

DB: I heard you were doing a higher rise jean, is that true?

We did introduce a mid rise jean due out soon. I know that we are mainly known for our low rise jean but I want to offer an alternative to the girl that wants to wear Frankie B. but might want a higher rise. I don’t want to be a one trick pony but to be frank it’s hard to break the assumptions that Frankie B. is illegally low. I admit we were very low 10 years ago when we started but we are much more than that now.

DB: Tell us about your new cargo pant! It’s gorgeous!

Thank you I agree! We have been consistently offering a Cargo throughout the years in almost every collection. The Cargo has always been a strong seller for us. The new Maury cargo is a skinny done in an ultra soft light weight twill. Super comfy but still has that Frankie B. edge and sexiness.

DB: Will we be seeing anymore cargo pants from you next season?

We are going forward with the Maury Cargo in White, Khaki and gun metal.

DB: What has been your inspiration for your current collection?

I’ve always loved that tough chic kinda ‘tom boy’ attitude, which played in perfectly with the military trends of the season.

DB: What are your favourite trends at the moment and jeans you have designed?

My personal fave of this season is definitely the cargo!

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Brand: Frankie B.

New Denim Brand: Black Premium Affliction & DenimBlog Exclusive Interview

06.07.2010 Posted in Designer Jean Interviews, new brands by Lorna, Editor

We got the chance to talk to the new denim brand Black Premium Affliction about their new styles, the inspiration behind the brand, how they come up with the name and lots more! Keep reading to find out about this new brand below. They also cater for both men and women.

DB: What inspiration goes into designing a Black Premium Affliction jean?

Most of our inspiration comes from things in daily life that display a struggle between good and evil. But, we are also inspired by vintage shopping trips, music and art. I like finding interesting fabrics and crafting unique washes that aren’t seen anywhere else. With each collection I try to create a fashion statement that is both modern and unique.

DB: What is your latest collection about?

The inspiration for the latest collection comes from the artist H.R. Giger. It is dark, modern and powerful. The men’s group utilizes military details on leather and premium cotton and denim. The women’s group focuses on sexy silhouettes utilizing custom printed silks, as well as leather and denim.

DB: Why did you decide to create your brand?

My partners and I knew we had an incredible brand vision. I was a freelance designer and they were on the manufacturing side, so we decided to give it a try ourselves. We had all the necessary skills and resources – the timing was perfect. We never imagined it would grow this much so fast. It has been a tremendous experience.

DB: What has been your favourite memory/experience since Black Premium Affliction was founded?

It would have to be the overwhelming response we received from our Fall 2010 look book. Retailers were blown away at how far we’ve come as a brand. They were genuinely surprised with how contemporary our collection was and how we presented it through the Fall 2010 look book.

DB: Do you have a favourite cut you have designed?

My favorite is the women’s Kona Riding Pant. It is a skinny, five-pocket with a signature interior knee detail that is unique to anything else in the marketplace. It has a black mirror coated fabric that is very sexy.

DB: How many jeans do you own?

Probably about 25 pairs.

DB: Which jean has been the most popular overall?

The men’s style, the Eleven Uptown in the Ace fit. It is a slim straight with a semi-distressed wash on coated fabric. It is dark enough to be worn out at night but distressed enough to maintain a comfortable, casual feel.

DB: We all love denim, but what makes it so important to you?

Denim can be styled with any outfit and is the most comfortable choice for daily wear. Also, the fact that it can be dressed up or down makes it an easy choice.

DB: What makes your brand so different from the others out there?

The difference is that the brand is very much rooted in our signature artwork. We spend hours developing elaborate art that our customers have come to love. We know they also appreciate the same detail and quality we put into our denim washes and fit.

DB: What is the best feature of a Black Premium Affliction jean?

The best feature of a Black Premium jean is the wash and the fit. We painstakingly develop the washes by hand in our own wash facility in Los Angeles and follow them through production to make sure the fit is perfect.

DB: How did you come up with the name Black Premium Affliction?

“Black” for the all time best color and “ Premium” for a more contemporary style and price.

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New Denim Brand: SOLD Design Lab & DenimBlog Exclusive Interview

05.29.2010 Posted in Designer Jean Interviews, new brands by Lorna, Editor

So we caught up with the new brand SOLD Design Lab jeans and got an interview with them. We have been in talks with their PR company for quite a while now and I recently got a pair of their pull on jeggings which I love! I will try and review those for you soon. Their Fall 2010 Look Book will be coming up soon as well. I really like their brand. Carry on reading to find out more!

DB: What inspiration goes into designing a SOLD jean?

There are many elements, but beauty would be the one constant throughout the development process that I’m most motivated by. My goal is to make the most fantastic looking pair of jeans possible — from fit to finish – that makes a woman look beautiful. Every detail counts and nothing is too small to address in our endeavor to make a perfect pair of jeans.

DB: What is your latest collection about?

We’re presenting fall and for this collection we’ve introduced several new specialty fabrics and 1 new silloute that we think is amazing. It’s called the baby bell and it can best be described as a hybrid between the bootcut and stovepipe cut. It has a very slimming affect on the body, but with a slight bell at the end to properly contour the shoe. It’s fantastic.

For fabrics, the one standout in the collection — although I love them all – is what we call butter. It has a very soft and supple hand to it, with over 40% stretch that is the perfect complement to our core offerings for fall and holiday.

DB: Why did you decide to create your brand?

We felt there was an opportunity in the market place to offer the same quality product being produced by the other premium brands, but at a lower price point. With our expertise in manufacturing, we knew that this was possible and so we jumped in with both feet. We had also taken several months to develop an innovative product that we felt would translate well to the premium space.

DB: What has been your favourite memory/experience since SOLD was founded?

Getting confirmation from several high end specialty stores that our pull on pant sold unbelievably well its first week out. It just made our dream of building a premium denim brand that much more attainable.

DB: Do you have a favourite cut you have designed?

It would be our pull on skinny jean. Although, many would classify this pant as a jegging, it is not. Long after the jegging stops selling, and it will, our pull on pant will continue to sell because of its construction, fit, fabric, look and feel.

DB: How many jeans do you own?

20 pairs

DB: Which jean has been the most popular overall?

Pull on skinny jean

DB: We all love denim, but what is it that makes denim so important to you?

Denim, in my opinion, goes well with just about everything, and there aren’t too many fabrics you can say that about. It’s an all purpose fabric for just about any occasion so I love its versatility.

DB: What makes your brand so different from the others out there?

There are a few areas that make us unique:

1) We have a patent pending technology on the fit of our pull on pant, specifically the construction of the faux fly piece. We were also the first to market with a pull on jean sized alphanumerically.

2) We do a fitting and pattern on every wash and sillouette we run in production where most of the premium brands use only one pattern for their assortment of washes. This leads to sizing problems across different washes

3) We do all of our own washing in house in our own manufacturing plant

DB: What is the best feature of a SOLD jean? (cut, fit, wash etc)

I think all 3 but I’m biased. I certainly think that we spend more time than our competition does on all of these elements.

DB: How did you come up with the name SOLD Design Lab?

We all liked the idea of branding something as having been “sold”. We think it triggers an emotional response in the consumer by establishing perceived demand for the product through its name. Basically, if something is sold Its validated as having value. If it has value than people will demand it. The “Design Lab” part of the name is just to establish that we’re a design house that will continue to innovate through fabrics, wash, construction and style

DB: Lastly is there anything else you want to add we haven’t asked?

I think you’ve covered it all… thanks

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DenimBlog Exclusive: Interview With J Brand On The Houlihan Skinny Cargo Pant

05.28.2010 Posted in denimblog, Designer Jean Interviews by Lorna, Editor

We got to talk to J Brand about their brand new Houlihan Skinny Cargo pants. They have really taken over the denim world and they are selling out everywhere. We spoke to J Brand about why they designed the pant, its popularity, which wash is their favourite and more! Carry on reading below to find out more about the Houlihan pants. You can read a review of these pants here.

Did you expect the Houlihan pant to be as popular as it is?
We knew when we first fit this style that we had something special but didn’t expect the demand of this style to get to this level.

What made you want to design a cargo pant?
We wanted to participate in the military trend that was so prevalent but design it the J Brand way for the J Brand customer.

Why did you decide to do a skinny version with ankle zips?
We are known for our skinny jeans and felt that this fit, length and details made military modern and sexy.

Why did you decide to go with Japanese twill?
This twill is a fabric we have used in our line before and our customers know and love this fabric. It is made of the highest quality yarn and feels amazing when put on.

I love the Houlihan pants, they are so flattering and so comfy! Who is your favourite celeb in them?
Each celebrity wears the Houlihan in her own stylish and unique way. we are so pleased to have the support of our fans.

Which Houlihan shade/wash is your favourite? Mine is Vintage Olive.
I love the vintage washes especially vintage sahara and vintage navy.

What makes your Houlihan cargo pant different from the other cargo pants on the market?
Everything – from the fit to the fabric to the details – is different.

Do you plan on doing more cargo pants?
We will offer the Houlihan in other fabrics and washes.

I read in an article that you have sold 75,000 pairs and you have 40,000 pairs on back order. That’s very impressive! Which colour is the most popular?
Vintage Olive has thus far been the most popular.

Lastly, a random question, what are your denim predictions for this season and next?
We have new fabrications and love cropped lengths, stove pipe legs and a good boot fit.

Image courtesy of J Brand (not to be copied or taken)

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Brand: J brand jeans

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