Designer Jean Interviews
So we caught up with the new brand SOLD Design Lab jeans and got an interview with them. We have been in talks with their PR company for quite a while now and I recently got a pair of their pull on jeggings which I love! I will try and review those for you soon. Their Fall 2010 Look Book will be coming up soon as well. I really like their brand. Carry on reading to find out more!
DB: What is your latest collection about?
DB: Why did you decide to create your brand?
DB: What has been your favourite memory/experience since SOLD was founded?
DB: Do you have a favourite cut you have designed?
DB: How many jeans do you own?
DB: Which jean has been the most popular overall?
DB: We all love denim, but what is it that makes denim so important to you?
DB: What makes your brand so different from the others out there?
DB: What is the best feature of a SOLD jean? (cut, fit, wash etc)
DB: How did you come up with the name SOLD Design Lab?
We got to talk to J Brand about their brand new Houlihan Skinny Cargo pants. They have really taken over the denim world and they are selling out everywhere. We spoke to J Brand about why they designed the pant, its popularity, which wash is their favourite and more! Carry on reading below to find out more about the Houlihan pants. You can read a review of these pants here.
Did you expect the Houlihan pant to be as popular as it is?
We knew when we first fit this style that we had something special but didn’t expect the demand of this style to get to this level.
What made you want to design a cargo pant?
We wanted to participate in the military trend that was so prevalent but design it the J Brand way for the J Brand customer.
Why did you decide to do a skinny version with ankle zips?
We are known for our skinny jeans and felt that this fit, length and details made military modern and sexy.
Why did you decide to go with Japanese twill?
This twill is a fabric we have used in our line before and our customers know and love this fabric. It is made of the highest quality yarn and feels amazing when put on.
I love the Houlihan pants, they are so flattering and so comfy! Who is your favourite celeb in them?
Each celebrity wears the Houlihan in her own stylish and unique way. we are so pleased to have the support of our fans.
Which Houlihan shade/wash is your favourite? Mine is Vintage Olive.
I love the vintage washes especially vintage sahara and vintage navy.
What makes your Houlihan cargo pant different from the other cargo pants on the market?
Everything – from the fit to the fabric to the details – is different.
Do you plan on doing more cargo pants?
We will offer the Houlihan in other fabrics and washes.
I read in an article that you have sold 75,000 pairs and you have 40,000 pairs on back order. That’s very impressive! Which colour is the most popular?
Vintage Olive has thus far been the most popular.
Lastly, a random question, what are your denim predictions for this season and next?
We have new fabrications and love cropped lengths, stove pipe legs and a good boot fit.
Image courtesy of J Brand (not to be copied or taken)
We managed to get an interview with the lovely Danny Guez, the founded and designer of the wonderful brand Dylan George. He talks to us about how he got started, his inspiration behind his designs, his latest collection and much more! Carry on reading to find out about the brand. Thank you Danny for doing this interview for us.
DB: How did you come up with the name Dylan George?
I named the brand after my son.
DB: What inspired you to start the brand?
I was inspired to start my company based on my passion and love for denim.
DB: What makes denim so important to you?
My uncle & father have been in the denim business since I was young so I was always exposed to this environment. My genuine interest in denim has always been second nature to me.
DB: So you have loved denim since you were very young?
Yes, it is in my genes… literally!
DB: Tell us more about yourself and your history working in the denim industry.
Yes, straight out of high school I started working in the industry right away. At the age of 23 was when I knew that I wanted to branch out and do my own thing and began focusing on doing private label.
DB: What has been your favorite cut you have designed for women?
My favorite cut that we have done at Dylan George would have to be the Eva Cargo. It is a mid rise, sexy power stretch, skinny twill pant that I feel is very cutting edge and breaks away from all of the typical denim trends. The Eva has a lot of detail stitching, cool pockets and beautiful fabric that I had imported from Spain, but made in the U.S.A.
DB: What about your favorite wash?
My favorite wash that is currently on the line would have to be the Pale Rider. Once again, it is a beautiful fabric and the original color is washed down to a beautiful shade of light grey with high’s and low’s.
DB: What is your inspiration behind your cuts and washes?
Like most designers there are so many people, places and things from which I draw inspiration from. It would be misleading to give a specific answer since we have a plethora of aesthetically beautiful things to be inspired from in life in general.
DB: The Lucy jean in Czar has been so popular! It was worn by so many celebs last season and it’s such a beautiful jean. Did you expect it to do so well?
No, I had no idea that people were going to receive this style so well and it is such a great feeling when people love and believe in your product.
DB: It’s actually my favorite jean I own based on how much I have worn it and how comfy it is, it’s a great jean!
DB: Have you got a favorite memory/experience since Dylan George was founded?
Deciding to create my own brand was a big deal for me. It meant that I would be risking a lot to take a chance on something I believed in. The whole experience in itself will be one of my favorite memories.
DB: Who is your favorite celeb in your jeans?
Eve, Kate Beckinsale, Christina Aguilera, Vanessa Hudgens and the list goes on. I am ecstatic that these celebrities feel good wearing the brand and I think that that every single one of them look great in their Dylan George jeans.
DB: Tell us more about your new styles for this coming season.
We will be doing different fabrications from denim to non-denim product. We are doing a lot of power stretch even in our corduroy, velveteen and twill fabrics. We will be doing variations on our popular ponte pant from lengths, zipper detail, trim, applications and colors.
DB: The cargo pants are huge right now, what makes yours different to the others out there?
Our cargo is made with power stretch fabric, has a clean look and a really great fit. Other brands that have done their own interpretation of the cargo will be blown out of the water with our fit and high quality fabric.
DB: What has been the most popular Dylan George jean overall?
It is pretty evident that the Lucy Czar has been our most popular style to date. This jean picked up so much momentum that it took on a life of its own and has been seen and talked about everywhere.
DB: What is the best feature of a Dylan George jean? Fit, cut, washes etc.
Dylan George is devoted to creating quality product and I am proud to say that the fabrics we use here are second to none. Our power stretch has a 30% elasticity that ensures the ability to shape around any body. We want consumers to feel comfortable and happy wearing their DG jeans.
DB: How many jeans do you own personally?
2, I bet you thought I was going to say some ridiculously large quantity.
DB: Haha, I was!
DB: What are your denim predictions for next season?
Hopefully denim will pick up again tremendously but I think that it will be a 50/50 in the next season consisting of true denim and the other half being derivatives and alternative fabrics.
DB: Lastly, is there anything else you would like to add that hasn’t been asked?
If you have never tried on a pair of Dylan George jeans then you should!
Change. The time has come for women to have jeans that are designed, styled and crafted specifically for them. A fashion industry professional I worked with several years ago once told me “at the end of the day, it’s all just denim.”
DB: What is your brand all about?
Making a statement. Providing a unique experience. American luxury and craftsmanship. Giving women exactly what they need and even more of what they want.
DB: Who would be your ideal customer?
The woman who wants and knows that she deserves a better pair of jeans. I honestly feel that every woman deserves a pair of my jeans.
DB: Your jeans have a uniqueness to them which I love, how would you describe them?
Well, I thank you for the compliment, this response from a woman is absolutely what drives me. I’m very happy that you and others have noticed this uniqueness. Each jean makes its own statement so I think it would be hard to give a specific description, so I’ll give you my two perspectives on that question. I think in a broader sense they can be described as, if you can imagine, the next evolution of the denim jean. Jeans that are made inside and out for the fit, design and style of today’s women. They are so much more than just jeans and that’s why I call them ‘Ready-To-Wear Jeans’. And to describe them perhaps as it pertains more to the aesthetics of the newest offerings of the collection, I’d simply have to say a sexy skinny silhouette that has been distressed, ripped and zipped to rock-star scale proportions!
DB: Zippers have been really popular on jeans, what made you want to put them on the knees and on the front of your jeans?
I’m very inspired by the idea force merger. In this instance my desire was to use the zipper, which is traditionally used in a strictly functional way on jeans and forcing it in to a purely aesthetic role. I’m very pleased with the outcome. I think the knee will be a consistent focal point in my design. The knee is the best place on a jean to make a strong statement.
DB: Are they comfortable on the knees? I can imagine kneeling down may be a little bit sore. I love the idea of using zippers etc for aesthetic purposes though, I am all for that!
That’s a great question because comfort is very, very important to me and I don’t want to just say yes without explaining why. A lot of thought was given to the placement of the zippers for that very reason. Here’s how I got the comfort issues to also marry with my design vision. The zippers are placed to fall just slightly above the knee. I then incorporated the shin patch, which falls just below the knee to achieve aesthetic detail as well as visually balance the leg. So on most women the zipper won’t fall exactly on the knees. In the event that the zippers do happen to fall on the knees there are a few other features at work. The front leg panel design, the stretch in the denim fabric and the quality/thickness of the zippers which can also be opened to relieve pressure in that area.
DB: What is your inspiration when designing?
I find most of my inspiration away from jeans. I look for beautiful lines and great concepts in any/all forms of design. I don’t really look at other jeans any more. They don’t inspire me and I don’t want to box myself into that way of thinking. I have created a path that’s so exciting for me. I’m opening the jean to all possibilities and I’ve only just begun.
DB: So do you get inspiration from things like nature or the city or maybe something else?
It truly is creating art for me. I treat every jean like a work of art. So inspiration comes from everything and nothing at all. Firstly, I look at my jean as being a part of a full women’s ready-to-wear collection more so than a jean in a contemporary or designer jean collection. This gives me the same freedom to create as a Marc Jacobs, an Alexander Wang, a Phillip Lim. And I’m very inspired by their work and by that of many other great designers as well. Some times I look through fashion magazines for hours and sometimes I have visions in a dream that wake me up in the middle of the night. I got the inspiration for the shin patch on the Harley Zip jeans because I love the sport of soccer. Who would put a shin patch on a pair of women’s jeans? But it works. This is why, I’m very excited. My thoughts, ideas and energy are growing stronger and stronger every day. My thinking is free and bold. Hopefully women will be able to identify with that.
DB: Tell us more about your cuts and washes!
I have to say the cuts are absolutely great. I’m constantly working to improve even on this greatness. The rear rise is slightly higher than the front rise for an enhancing fit without the plumber butt. The front leg panels are contoured and smaller then the rear leg panels which give a long slimming effect to the legs.