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DenimBlog Exclusive: Interview with celebrity stylist Simone Harouche
We got the chance to speak to stylist to the stars, Simone Harouche. It’s really interesting to know what inspires her and how she creates her looks. Ashley Tisdale, Miley Cyrus, Christina Aguilera and Nicole Richie are a few of Simone’s clients and they all look fantastic, I love how she works with their style and creates the outfits that she does. Simone also has some fantastic custom jeans that she created and the fans of her work will be pleased to know a little something she says at the bottom of her interview! I can’t wait! A huge thank you to Simone for this!
Click here to see celebrities in Simone’s custom jeans.
DB: What inspires you when putting an outfit together?
Simone: That depends, if we are talking about me, or for a client.
I think that for both myself, and my clients, that answer is constantly changing. Sometimes, a client could love a new pair of shoes, and want to create a look around the shoes. Other times, it’s a pant, or a jacket, the list is endless, but there is usually an item or a mood that sets the tone.
DB: Which item are you most likely to start with and then work the rest of the outfit around?
Simone: It’s not one piece in particular, it is different all the time. Could be a piece, could be a mood, could be the event or even could be inspired by the people that will be at the event.
DB: What are your best style tips?
Simone: To feel comfortable in whatever your style is. I am a big believer that when you feel good in your clothes, you look even better!
Another tip I have, is to know your body.
It is important to know what shapes and cuts of clothes look best on you. One shouldn’t wear clothes because they are really in fashion at the moment but don’t flatter their shape.
DB: What do you think is going to be the next big denim trend?
Simone: Denim is so all over the place, it’s hard to forecast. I would say you will be seeing more distressing techniques, also more varieties of interesting color denim washes/dye techniques, softer denim a la “the jegging”, and more embellishments on jeans such as studs, eyelets etc.
DB: What is your favourite denim trend right now?
Simone: I don’t really follow trends, because they are constantly changing. The jeans I custom made for myself 3 years ago, I still wear today. The same brands/fits I wore, I still wear today. I’m a big believer in sticking to what works, you can modernize and update your look, but don’t change your style for a trend that will be here and gone faster than you can say.
DB: We have seen your customized Ashley Tisdale Paige jeans and Miley Cyrus Siwy jeans, will you be customizing any other celebs denim soon?
Simone: I have customized for my other clients too! Christina Aguilera and Nicole richie have a bunch of jeans I have made for them, and they wear them too! I’ve seen the pics.
DB: We haven’t seen them yet, we will be on the look out for them!
DB: What are your favourite denim brands to work with?
Simone: I love Siwy, Paige Premium Denim, and J Brand.
DB: We all love your work, what made you decided to be a stylist?
Simone: Fate. It’s a very long story, but the short version is, I knew I wanted to get into fashion, but didn’t know what I wanted to do. I happened to pass by a boutique in Los Feliz that was owned by a Stylist. She recognized me as someone her little brother used to play with when we were little kids. Asked me what I was up to. I let her know I was graduating college the following month and trying to figure out how and what to do with fashion. (keep in mind I still had no idea she was a very successful stylist) she had me intern for her that summer, and now, 6 years later I’m here, the rest is history!
DB: Do you have a favourite pair of jeans?
Simone: Yes, I do have a pair of favorite jeans. They are vintage Levis 646 bellbottoms from the 70’s. They are highwasted and the denim has been perfectly aged, so they are super soft and comfortable.
DB: What one fashion item could you not live without?
Simone: My cashmere scarves that I bought in India last winter. They are so cozy! Even when the weather is nice, I still wear them!
DB: What do you love most about being a stylist?
Simone: I love the fact that my work is constantly changing from job to job, the focus changes. It’s amazing because projects start and finish so quickly that you never have time to get bored. Your eye is constantly being inspired by new things because of the people you meet and the various jobs you are working on.
DB: Tell us more about what your job involves?
Simone: Everything and anything! I’m serious. I could write a novel on this question alone. But you name it, and it will most likely fall under the “styling umbrella”. As long as you get the job done, the road you took doesn’t matter- the result is the same.
DB: How do you decide to customize jeans? Do the celebrities ask you to?
Simone: I customize jeans for my clients. So I either make them for a specific job, music video, photoshoot etc. or it can happen organically, they will like a pair I made for myself and ask for something similar.
I get inspired by the look and feel of the project and from there, I create. It’s fun, I get to be totally creative and not worry about the end result, because usually, even the mistakes look good! Most of the time, I will start on a pair, with no specific intention in mind of what I want them to look like, but then through the process, they kinda take on a little life of their own.
DB: We see so many gorgeous outfits that you have put together, do you have a favourite one or do any stand out for you?
Simone: There have been so many different looks that have all been fun and unique in their own right. But how could I pick just one? I love my clients all so much, and their style is all so different. I think that’s why I love styling so much, working with my clients allows me to cater to all the aspects of my own personality and style. Some days I am girly, some days, more bohemian, some days I dress in all black with big chunky moto boots, and somedays I’m more classic, it really depends on my mood.
DB: Which is your favourite pair of jeans that you have customized?
Simone: Hmmm, my favorite pair of jeans I customized are a pair of grey J Brand skinnies I made for myself- they are awesome! They are super distressed and covered with paint splatters. Check out the gallery below to see them.
DB: Denim leggings are very hot right now, as a stylist what would you say is the best way to wear them?
Simone: You would wear denim leggings the same way you would wear leggings. They are made for comfort and ease, but are also very cute. You could dress them up or down. I think there are no rules when It comes to things like this. The best way to wear anything is to feel comfortable with your choices, because that’s the only thing that shows- if you feel beautiful and comfortable in your look, people feel that from you and believe it!
DB: That is how I love to wear my denim leggings, just like leggings, with longer tops to cover the butt and crotch area of them.
DB: What do you think makes denim so important in the world of fashion?
Simone: Denim is so important in fashion, because it is one of the great staples, a basic that continues to reinvent itself and stays in style. Denim started for utility purposes, but as denim started to go more mainstream, companies found ways to make denim more and more fashionable. It is so relevant because denim is utility, and mixing utility with fashion is a great coupling.
DB: Would you ever consider bringing out your own fashion line?
Simone: Of course!
I have worked on a few of my friend’s clothing lines as a guest designer for a few brands. I also make my own small line of handbags. Right now, I am just dabbling in it, as styling keeps me very busy. But yes, definitely, I will have a clothing line of my own.
DB: Lastly is there anything else you would like to say that we haven’t asked you?
Simone: No, I think that covers it for now. But I would like to just say, Thank you so much for all your support! I really appreciate that you like my work, and it was my pleasure to do this! Thanks!
CLOSED! WIN Ashley Tisdale’s Dylan George Jeans!
*UPDATE! This contest is going to be featured on the ashleytisdale.com website and in order to enter you need to now follow Ashley on Twitter as well. Please read the contest details and instructions below.
Would you like to own the same Dylan George jeans as Ashley Tisdale? DenimBlog.com and MissTisdale.net have teamed up to do an Ashley Tisdale inspired giveaway sponsored by Singer22! DenimBlog and Ashley fans will get the chance to own the Dylan George Lucy jeans in Czar wash just like Ashley Tisdale! Singer22 is generously giving away these jeans to 1 lucky reader! These jeans are so popular; Vanessa Hudgens loves them, Christina Aguilera wears them, Kate Beckinsale was spotted in them and so many more celebs adore these jeans! You can read our denim review here to see how beautiful they really are. You definitely don’t want to miss this giveaway!
This contest is a Twitter contest so all you need to do to enter is follow DenimBlog, MissTisdale, Singer22 and AshleyTisdale on Twitter (click names to follow) and tweet the following:
Follow @DenimBlog @MissTisdale @Singer22 & @AshleyTisdale to be entered to WIN Ashley Tisdale’s Dylan George jeans! http://bit.ly/cfgrLK
You can re-tweet as often as you like to increase your chances of winning! The contest will be open for 2 weeks and will end on the 15th of February. The winner will only be selected from those of you who are following DenimBlog, MissTisdale, Singer22 and AshleyTisdale on Twitter and have tweeted the entry. Good luck to everyone who enters!
You can also sign up to the Singer22 Newsletter to get daily updates on the great brands they stock like Dylan George, Current/Elliott, J Brand, Siwy and so many more! A huge thank you to Singer22 for sponsoring this contest!
The Winner Of The JBandMe James ‘Twiggy’ Denim Leggings Contest is:
∆ meli_renee
Congratulations! You have won a free pair of James Jeans Twiggy Denim Leggings! Please email me at editor@denimblog.com to give me your details and @message me on Twitter so I know you sent it. Thank you to everyone who entered and feel free to enter our other contests we have running (they can be found in the ads on the right sidebar). Good luck!
The History Of The Wonderful Fabric, Denim!

I thought I would bump up this post so our newer readers can learn about the history of denim.
Isn’t denim just the most amazing fabric out there? It’s versatile, it’s tough, it’s durable, it’s easy to work with, it’s fashionable, it’s warm, the list is endless! Denim is a huge component in the wonderful world of fashion. It’s a staple garment that everyone owns. Denim started out being worn by workers, a very long time ago due to it’s durability and it’s tough texture. Do you wonder where exactly denim comes from? Well keep reading! I have put together an article telling you all about where the gorgeous fabric came from and how it has evolved throughout the years!
Where did the name Denim come from? The word comes from the name of a sturdy fabric called serge, originally made in Nîmes, France, by the Andre family. Denim was originally called serge de Nîmes, it was then soon shortened to Denim.
What exactly is Denim and how is it made? Denim is a rugged cotton twill textile, in which the weft passes under two or more warp fibers. This produces the familiar diagonal ribbing identifiable on the reverse of the fabric, which distinguishes denim from cotton duck. It is a twill-weave woven fabric that uses different colors for the warp and weft. One color is predominant on the fabric surface. Because of this twill weave, it means the fabric is very strong.
What was Denim first used for? Denim was originally used by workers. They wore denim clothes because of it’s durability, it was extremely strong and perfect for their daily jobs, it didn’t wear out easily making it a good fabric for the long run.
How has Denim evolved throughout the years? This is a very important question, one that explains so much about why we wear denim today. Without the history behind denim, we will wonder forever how it became so famous and such a key piece of clothing.
In the 1800’s American gold miners wanted clothes that were strong and did not tear easily. To meet this demand from the miners, a man called Leob Strauss started a wholesale business, supplying clothes to people who required it. Leob and a Nevada tailor joined forces to patent an idea the tailor had for putting rivets on stress points of workman’s waist high overalls, commonly known as jeans. Strauss later changed his name from the rather plain Leob to the extremely recognisable Levi, this is when the brand Levi Strauss was created and is still extremely successful today.

The 1930′s Cowboys often wore jeans in the movies. This made jeans become very popular, as you know how much of an influence clothing in the movies has on every day wear. This lead to a huge increase in people wanting to purchase jeans.
During the 1940′s fewer jeans were made due to World War 2, but American soldiers did introduce them to the world by wearing them when they were off duty as a casual, comfy item of clothing. After the war, rival companies, like Wrangler and Lee, began to compete with Levi’s for a share of the international market.
In the 1950′s Denim became very popular with young people. It was the symbol of the teenage rebellion in TV programmes and movies. James Dean, in the 1955 film Rebel Without a Cause, was a symbol of this. Some schools in the US went so far as to ban students from wearing denim on the premises!

In the 1960′s and 70′s manufacturers started to make different styles of jeans to match the 60′s fashions which included embroidered jeans, painted jeans, psychedelic jeans etc, these were a huge part of the fashion and culture. Think of the 70′s flares with platform shoes, everyone today remembers the 70′s fashion for this, even if like myself, you were not even born then! In many non-western countries, jeans became a symbol of ‘western decadence’ which meant they were very hard to get.
In the 1980′s jeans became a very high fashion clothing. Famous fashion designers like Gucci started making jeans, with their own labels on them. This meant jeans had lost their appeal as a workers fabric now and were classed as a very fashionable item of clothing to own. Because high fashion designers like Gucci had taken jeans on, this meant that jean sales started to rocket, everyone who was anyone had to own them. More and more different types and styles of jeans were created, the flares were dropped and in came the super skinny jeans, acid washes and little Denim jackets. Denim really was taking the fashion industry by storm!

What happened in the 1990′s? Although denim is never completely out of style, it certainly goes out of “fashion” from time to time. The 1990′s youth market wasn’t particularly interested in 501′s and other traditional jeans styles, mainly because their parents: the “generation born in blue” were still wearing them. No teenager in their right mind would be caught dead in anything their parents are wearing, this meant the 1990′s youth turned to other fabrics and styles like cargo pants, khakis and branded sportswear. Since I was born in the late 80′s I definitely can relate to this. Not very many people were wearing jeans when I grew up in the 90′s.
Denim was still in vogue, but it had to be in different finishes, new cuts, shapes, styles, or in the form of aged, authentic, vintage jeans, discovered in markets, and second-hand stores, not conventional jeans stores. Levi Strauss & Co., the No.1 producer of jeans, closed 11 factories throughout the 1990′s due to the sudden decrease in want for their product.
Then what happened during the year 2000 and still is today? Jeans made a huge come back on the catwalk with big name designers like Chanel, Dior, Chloe and Versace adding them to their summer ’99 collections. Jeans were back in fashion! Was it risky for these designers to incorporate jeans back into fashion after the 90′s? It probably was, but I am very thankful they did! Jeans today are the most worn item of clothing ever!
We are over half way through the year 2009 and I can’t believe how much progress denim has made! Every single brand almost has a denim line. Not just designers like Chanel and Dior, other companies have started out purely for jeans, Diesel, Rock & Republic, 7 For All Mankind, True Religion, Nudie, Paige Premium, J Brand… The list is endless! Every year so many new faces in denim are appearing. Current/Elliott are a wonderful example, they created their brand purely for denim and introduced the boyfriend fit back into our lives!
Now articles of clothing such as dresses, shirts, shorts, skirts, coats, jackets and even leggings are produced in Denim. With all of these Denim brands in the market, I think it’s safe to say Denim will not be going anywhere any time soon! It’s here to stay! We are now obsessed with finding the perfect fit and the perfect jean, brands are trying their hardest to accomplish this task!
Denim trends also come back around! Think right now, the flared leg jeans are coming back in fashion as is the 80′s acid wash trend. As the years progress and the style changes, like everything in fashion, it repeats itself. Maybe in about 20 years time the boyfriend jean will be back in fashion!
Now that Denim is such a major part of our lives, many of us out there, like myself, love to create the fading effect and worn in look ourselves! This is where raw denim comes in to play! Raw, unwashed denim, which means we can create our own fades and our own look just by wearing them! You can see our HonestForum members raw denim and how they have progressed and faded through wear here. There are so many types of Denim: Rigid denim which is just 100% cotton, stretch Denim either containing elastane or lycra, Selvage Denim which has stitching on the leg seams inside, not leaving them uncut with raw edges, and more. There are also so many cuts: skinny, straight, bootcut, flare, capri, boyfriend, carrot fit, bell bottoms… Isn’t Denim amazing? I could talk about it forever!
Parts of this information was taken from nzgirl.co.nz, fashion-era.com & Wikipedia.com, the rest is my own.

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