denim trends
Would You Pay Someone To Distress Your Jeans?
Chioma Nnadi at Vogue recently wrote about her experience with Shawn Joswick. Joswick is a customized denim professional who has customized distressed jeans for individuals and companies, including Barney’s and Corso Como. He also works out of a denim boutique in Brooklyn, Brooklyn Denim Company.
Nnadi narrates the process of her visit to Joswick’s studio. First, Joswick starts by looking at “wear pattern” of the jeans, which are the patterns and lines that develop based on the fit or wear to the person’s body. He then whips out an array of tools, everything from sandpaper to power tools, to add distressing and fraying to the jeans. The last step comes from washing them, frequently multiple times, as Nnadi stated that she washed hers upwards of 5 times, adding bleach and salt to the cycles.
You can read the rest of the article and view all of the images here. I found it very interesting that someone is actually claiming to be a professional at distressing jeans and is hired by companies to do so! I’m sure many of our readers probably have similar skill level and experience in distressing and customization. What do you think? Would you hire a professional do distress your jeans?
Celebs Love Rag & Bone
Rag & Bone has taken over DenimBlog this past year. Ever since they launched their colored collection, everyone had to be caught in a pair. They have been spotted on everyone from Miranda Kerr to Emma Stone and Zoe Saldana to Sarah Jessica Parker. They all have a pair.
Out of all the celebrities that have been seen in Rag & Bone, Khloe Kardashian has taken the crown as “Rag & Bone Queen.” She has been seen in every wash from the Shoreditch to the Peacock to the her new Vintage pair (above). Ever since she put on her first pair in red earlier this year, she was rarely caught outside of them. From experience, I know why they are her go-tos. Perfectly cut and slimming. Have you caught the Rag & Bone bug yet? You can check out many of the celebrities below and click here to purchase your pair now at Shopbop.
Trend Prediction: Pastel Neon Jeans for Spring/Summer 2012
Image from Miss Selfridge Spring/Summer 2012 collection.
I think pastel neon jeans in pinks, oranges, yellows and greens are going to be a huge hit for Spring/Summer 2012! I’ve been seeing a lot of the highlighter pen shades around in jewellery, accessories, shoes and some denim at the press days and it looks great! I know neon is hard to wear and some of you have found it hard to venture into the coloured denim trend which blew up this past Spring/Summer, but I think now we are all accustomed to the bright shades, it wont be so hard to jump on the neon bandwagon.
I think it was the next step in colour actually for denim. Every other colour has been done. From what I have seen though, none of the denim is as bright as the highlighter pens, so don’t worry, it’s more pastel shades and muted tones, but you can still tell it has a florescent inspiration. I know the high street labels like Topshop, Aldo, Miss Selfridge etc are doing neons but I can’t wait to see if premium brands like J Brand, Paige, Current/Elliott, Siwy, 7 For All Mankind and others bring out their take on the pastel neon trend for a few styles outside their Look Books! There are some styles which I think would be perfect for the colour palette!
Fall 2011 Trend Alert – Add a Premium Denim Jacket to your wardrobe!
This is a guest post written by Susanna cha on behalf of ASOS.
Denim jackets are great to wear this autumn and are a fantastic addition to your wardrobe. Because denim jackets have a long time span, they were historically worn by people who did not have a lot of money to spend and belonged to the working class during the late 1600’s. Later on, they became popular in the United States since the 1950’s. Nowadays, denim jackets are worn for all sorts of occasions, are never out of style and look great on any type of body shape!

Jervoise Denim Jacket with Pink Rainbow Bird $209.52 Miss Sixty Denim Biker Jacket with Corsage $244.44
I’ve chosen two completely different types of premium denim jackets for you to see. I chose the first jervoise denim jacket because I love combining dresses with denim jackets. It just gives the outfit a completely different look and this is a great way to show you that you could combine your denim jacket with almost anything. I also love the fact that this jacket is lightly washed, resulting in a much more laid-back and older look which reminds me of the 70ies.
The other denim jacket is a biker jacket with a huge black corsage. The combination of a tough biker-looking character and the corsage adds a bit more sophistication and looks very elegant. The asymmetric zip closure also gives the jacket a more edgy-appeal. No matter what kind of denim jacket you choose to buy, most jackets can be worn with anything and are also great for accessory matching. One thing is for sure, denim is certainly here to stay.

Diesel
Seven
Paige Denim
Current / Elliott
Siwy
Levi's
AG Jeans
DL1961
James Jeans
Joe's
True Religion Jeans
Rag & Bone
Citizens of Humanity
Hudson Jeans
Lucky Brand
Ashley
Vanessa
Zac
Lindsay
Victoria
David
Jessica
Megan
Hayden
Miley
Rachel
Ashley
Jennifer
Britney
Christina
Halle
Kim
Rihanna
Nicole Richie
Kate Moss
Gwen Stefani
Elle
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