Denim Events

S22 by Singer22

11.20.2011 Posted in Denim Events by Lorna, Editor

Singer22 has just launched their new retail store called S22 in New York on the 18th November. This boutique is their first one to stock both men’s and women’s clothes and they have all of the best brands available to buy. The new store is located at 11 Old Westbury Road, East Hills, NY 11577 and it looks beautiful from the pictures! If you are in the area you should definitely stop by!

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Cheap Monday Opens New Store

11.12.2011 Posted in Denim Events by Lorna, Editor

At the end of February 2012, Cheap Monday will open its first UK stand-alone store. The store will be located on Carnaby Street, in central London. It will be a real icon store for Cheap Monday. The first free-standing UK store where all collections will be represented and there will even be a separate shoe division. The pictures are of their Copenhagen store as the London store will be very similar. I love the layout and design! Håkan Strom, the chief operating officer of Cheap Monday, is also in the gallery below. Carry on reading to see the press release below and more about the new Carnaby store location.

“When we opened our first store in 2009, we already had a dream and a vision to open Cheap Monday stores in the big fashion metropolises. With our Cheap Monday Store in Copenhagen and our Concession Stores in Selfridges, we’ve proven that our concept works. The time is right and we’ve now taken the first step, on legendary Carnaby Street,” says Håkan Ström, COO Cheap Monday.

The store will be Cheap Mondays first UK stand-alone store (the very first one opened in Copenhagen in 2009). It’s located in London, Soho, at 39 Carnaby Street and will have a store area of approximately 330m2 spread over two floors. The store interior will have a hard, industrial expression with tiled walls and a ceiling dominated by visible pipes, steel beams and gratings. The concept will be a continuation of the Cheap Monday Store in Copenhagen, featuring raw and simple materials such as chain link fencing and broken particle boards.

The store will offer the entire Cheap Monday range, with womenswear, menswear, jeans and in-season collections, as well as baby, accessories and underwear. The store will also boast a separate section for Cheap Mondays shoe collection. Cheap Monday is available to 38 markets, in about 1800 stores all over the world. Besides the one in Carnaby Street, the brand has a Cheap Monday Store in Copenhagen, Denmark, Concession Stores in Selfridges in London, Birmingham and Manchester, and Shop in Shops in a number of markets.

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Brand: Cheap Monday

Rockstar Denim Opens New Paris Store!

11.09.2011 Posted in Denim Events by Lorna, Editor

Rockstar Denim has now launched their first store in Paris, France! It’s located in the 7th District at 7 Rue de Grenelle, Paris, 75007, right in the center of the fashion world and opposite the famous Christian Louboutin boutique! Rue de Grenelle is all about fashion. Rockstar have compared it to Robertson Blvd in Los Angeles with its great energy for shopping on the street.

Their moto behind the store opening is to bring their Rockstar universe to the streets and pass it along to the customers in Europe who are just beginning to get to know the brand. The store will of course be carrying their whole denim collection as well as their cashmere and t-shirt line. They will also be offering exclusive styles only available at the Paris boutique and in limited quantity. As well as all of the clothes, the brand want to go beyond that and are selling some collector books, a few accessories, art toys, which will be coming soon, and some amazing framed Rockstar pictures too.

The Rockstar boutique staff will help you select the best products based on your look and make sure they fit you well and you feel confident in them. They want your shopping experience to be one you enjoy while being as helpful as possible. Rockstar is planning on opening more European stores within the coming year and hopefully they might open one in the US as well!

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Brand: Rockstar, Rockstar Denim, rockstar jeans

Levi’s Spring/Summer 2012 Preview

11.06.2011 Posted in Denim Events by Lorna, Editor

On Wednesday, November 2nd, Emma Roberts, Olivia Munn and Theodora Richards, joined Levi’s to celebrate their Spring 2012 collection at Stage 37 in NYC. The collection was styled by Dani Stahl, stylist and model expert on E!’s new show Scouted, and featured standout pieces such as effortless feminine dresses, jeans for every body shape and shorts in vibrant hues.

“Levi’s is the original and ultimate denim go-to. I want every piece – and this is the ultimate sign off for me on a collection. I love dressing girls the way I want to dress myself,” said stylist Dani Stahl. “All the new shapes – especially the new curve ID denim pieces are major and fit exactly as they should. That’s chic.”

Olivia wore Levi’s Crafted Jean Jacket and had her hair done by Louise O’Connor, Spokesperson for black 15in1 Miracle Hair Treatment, and makeup done by Ricky Wilson, Dior Beauty Celebrity Makeup Artist. Emma wore a Levi’s denim Trucker Jacket and Theodora had on a Andrew Marc Washed Leather Bomber and Levi’s Modern Demi Curve Skinny Jeans. I love Olivia’s look above!

Images courtesy of StarTraksPhoto.com & Albert Michael.

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Celebrity: Emma Roberts, Olivia Munn Brand: levi's, Levis Jeans

Mavi Gold Event

10.19.2011 Posted in Denim Events by Jennifer

Come celebrate the debut of Mavi’s latest collection!

Mavi’s Gold, the brand’s latest collection, is made from the highest quality materials from Turkey and captures the lines effortless sophistication. Stop by from 6-9, and there will be in-store discounts, of 20% off full priced denim, giveaways, denim fit consultations makeovers and much more!

The details are below:

Date: Thursday, October 20^th

Time: 6-9pm

Location: 832 Broadway, (between 12^th and 13^th St), New York, NY 10003

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Woolrich John Rich & Bros. Event

10.17.2011 Posted in Denim Events by Jonathan

I am happy to say that I was able to attend the Douglas Kirkland Photo Exhibit to celebrate 180 years of the Woolrich John Rich & Bros. brand at Ron Herman in Los Angeles, California.

The exhibition featured 18 photographs of images inspired by the history of Woolrich, including Brenden Fraser and Elle Fanning (who attended the event) to name a few. All of the photos are amazing and of such inspirational figures. I also love that there was an inviting feel to them by just looking at them. The event was really amazing overall. You can click through the images below to see the event and some of the photos yourself.