Last fall, Gap released their popular Gap 1969 collection. The premium denim collection has been seen on celebrities like Hilary Duff, Sarah Michelle Geller and Eva Longoria. Gap has announced the release of their fall 2010 collection!
The collection will be in stores August 3rd. Newest additions to the line include hardwear details like zippers, stenciling and a variety of great washes. The best part is, each piece is priced below $70. You can swing by any Gap store on August 5th, to shop the in-store party. You’ll receive 30% off and a chance to preview their newest documentary Blue Gold: The Story of American Jeans, and you can win a cameo in the documentary!
Preview some of the collection’s looks below!
Images from popsugar.com
Okay before I tell you all about this event, don’t these two women above look like they are ten feet tall?! Maybe it’s the shoes or the angle of the pictures, I don’t know but I wish my full length pictures turned out that nice!
Teen Vogue Editor in Chief Amy Astley and actress Shailene Woodley were at the Teen Vogue “Declare Your Denim” event at Military Island, Times Square. They also cut a cool looking denim ribbon pictured in the gallery below. To celebrate the success of the August denim issue and help those affected by the Gulf Coast oil spill, Teen Vogue held an event in Times Square that was filled with fun, fashion and a lot of denim. Cosponsor, Fashion Delivers, was in attendance collecting denim that is to be donated to the victims of the oil spill.
Images Courtesy of Wireimage
Starting Thursday, July 15th, you can drop off a pair of gently worn jeans at any bebe location and receive $25 off a new pair from their fall 2010 collection. Additionally, you can donate $10 to the cause and receive $25 off.
Bebe has teamed up with Clothes4Souls to launch the “Take off Your Jeans for a Good Cause” campaign. Clothes4Souls is part of the international charity, Soles4Souls, which strives to increase dignity and hope for hurting people through the gift of new clothing from manufacturers, designers, and retailers.
Bebe director of human resources, Charles Smith stated, “We are proud to be the first retailer to partner with Clothes4Souls because we share a common goal of trying to make a difference in the lives of underserved women and children, and with this campaign we are also enabling our customers to join in our efforts to bring dignity and hope to families throughout the world who are desperate need.”
I’m really pleased to announce with you, hot off the press yesterday, G-Star’s new advertising campaign and they are also organizing a world chess challenge!!!! How exciting is that? You can all take part as well! Please read all of the information below and I hope you enjoy a few of the images.
G-Star’s Fall/Winter 2010 advertising campaign, shot by celebrated photographer Anton Corbijn, combines the intelligence of Norwegian chess prodigy, Magnus Carlsen, with the beauty of model and actress, Liv Tyler.
This combination of contrasting and unexpected elements is one of G-Star’s key philosophies, displayed in runway shows, where destroyed denim pants are often paired with tailored jackets from the Correct Line range; and where iconic and fearless performers, such as Benicio Del Toro, interrupt proceedings to deliver spoken-word pieces in a form of ‘art-hijack.’
Already the world chess number one and described as a ‘Mozart of chess,’ Carlsen has the potential to become a similar level of icon. Becoming a Grandmaster at the age of 13 years and 148 days, Magnus is the youngest player in history to achieve the number one rank and his uncompromising approach to the game mirrors G-Star’s own hardcore design philosophy.
Hollywood actress Tyler perfectly embodies the modern G-Star woman’s combination of toughness with controlled sensuality. Her striking looks and assured, independent style have made her a globally recognized model and fashion icon. Liv returns for her second G-Star campaign, having previously presented the elegant Low-T capsule-collection.
The G-Star Raw World Chess Challenge!
In support of the Fall/Winter 2010 advertising campaign, G-Star will travel to the Cooper Square Hotel in New York City on September 10th 2010, to host a global chess competition: The RAW World Chess Challenge. This challenge gives everyone in the world the opportunity to play Magnus Carlsen, together at once, live on the internet. How exciting is that?
The RAW World Chess Challenge is offering Magnus the opportunity to prove that he truly is the world’s best chess player… but only if he can beat the entire world first! More information on the RAW World Chess Challenge can be found on: g-star.com/rawchess