Denim Events

Diesel x Pam Hogg Party

03.29.2013 Posted in Denim Events by Lorna, Editor

Diesel and Fashion Scout joined forces to celebrate the Pam Hogg AW13 runway show, hosted exclusively in the brand-new Diesel Village pop-up on London’s iconic Regent St. The event was invite only, Horse Meat Disco topped the bill, with Jim Stanton and Severino Panzetta delivering an amazing set within the intimate setting of the Diesel Village community – a store design created to celebrate the creativity, passion & spirit behind Diesel’s motto ‘For Successful Living’.

Food was created by Bubble Food London, alongside a bespoke cocktail menu using Langtons Gin created especially for the event by Soul Shakers. The guests included: Mary Chateris, Jamie Winstone, Tyler James, Zoe Hardman, Lydia Bright, Rhys Webb (The Horrors), model and presenter Erin McNaught alongside Pam Hogg and lots of her fashionable friends!

The Party brought together generations of artists, fashionistas, media and opinion formers to celebrate the Pam Hogg AW13 collection and you can see some of the images in the gallery below! What do you think of the event?

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Brand: Diesel Jeans

Diesel + EDUN Party & Collection

03.07.2013 Posted in Denim Events by Lorna, Editor

Diesel held a party with EDUN at The Old Selfridges Hotel in London, in celebration of the Diesel + EDUN collaboration last week. Robin Scott-Lawson from My Beautiful City created a gorgeous exhibition space especially for the party, so it was based around the 12 African talents featured in the campaign.

Denim Event: Joe’s Jeans Melrose Store Opening

12.13.2012 Posted in Denim Events by Jonathan

Joe’s recently opened a new store on Melrose in the Melrose Place area in Hollywood, California. To celebrate they held an event at the new flagship hosted by Sophia Bush.

The many celebrities came out decked in Joe’s attire. The host herself wore their plaid Teddy, Jaime King wore, their Skinny in Blair, as well as Chris Galya in the Relaxed Shirt and the Brixton in Peat and Chris Zylka in the Relaxed Shirt in Sea Green Plaid paired with the Classic in Herata, just to name a few. You can see the event photos below.

Images Courtesy of Joe’s Jeans

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Brand: Joe's Jeans

Earnest Sewn Spring Party

11.10.2012 Posted in Denim Events by Lorna, Editor

Earnest Sewn are having a Spring 2013 preview/party on Monday November 12th at their Meatpacking District Store which is located at 812 Washington Street, New York. There will be food, drinks, a DJ, and an opportunity to win 2 free pairs of jeans! In order to enter the competition, you must be in attendance and post a photo from the party with the #earnestsewn. At 8pm, Benjamin Talley Smith (Creative Director of Earnest Sewn) will review all the photos and the one with the most likes wins 2 pairs of jeans of their choice. You can see some other details in the flyer above. Have fun!

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Brand: Earnest Sewn

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Diesel x Pam Hogg Party

Diesel + EDUN Party & Collection

Denim Event: Joe’s Jeans Melrose Store Opening

Earnest Sewn Spring Party

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Celebrities in Designer Jeans

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