charity

Big Star Jeans Help Haiti

It’s really nice when companies and people use their image and brands for good cause. I think what Big Star jeans did at the Las Vegas Trade show is wonderful! You can read below the press release on what happened at the show.

The Big Star Brand brings vintage to the forefront this season with the launch of ‘Big Star Vintage,’ a collection comprised of jeans with modern silhouettes and masterful, handcrafted washes that replicate true, vintage jeans. The collection was showcased at the February Project Show in Las Vegas and was a huge hit due to its premium quality and realistic price point.

While selling jeans was the focus of the show, the Big Star team also had another goal: Helping Haiti. The interior and exterior walls of the Big Star booth were decorated with real dollar bills (with a few hundreds mixed in!) and a contribution container was set up in front of the booth. Over the course of the 3 day show, owner Yul Ku and his Big Star team would peel dollars off of the booth and deposit them in the containers, hoping to encourage customers to donate as well. All too often, these tragic disasters are forgotten about a few weeks after the destruction, and people are left to struggle alone with the catastrophic repercussions. Big Star wants to keep this tragedy fresh in people’s thoughts, and continue to support those who have lost their homes, family members and way of life. The money collected totaled approximately $13,500 and will be donated to the American Red Cross’s disaster relief fund for Haiti.

Gap’s Denim for Denim event launches this Friday!

Starting this Friday, March 5th through March 14th, you can bring in any denim clothing item to be recycled at Gap. You will receive 30% off a purchase of new denim. Best part is, there’s no limit to how much you can bring in and your denim will be going to a good cause, the Cotton from Blue to Green Project. The project takes denim, recycles it and uses it as installation in homes. Now you can shop the celeb favorite Gap 1969 collection!

Celebs in Denim: Beyonce in Siwy

Jay-Z, Lebron James and Beyonce attended the Sprite Green Instrument Donation in Mesa, Arizona on Valentines Day. The trio donated 150 musical instruments to students at Mesa Arts Academy. The Academy also received a piano signed by all three stars. Beyonce wore Siwy Hannah Jeans to the event.

images via faded youthblog.com

Mya Donates Jeans to DoSomething.org and Aeropostale’s Teens for Jeans Campaign

Singer Mya donates her jeans to DoSomething.org and Aeropostale’s ”Teens for Jeans” at Aeropostale in The Pentagon City Mall on February 8, 2009 in Arlington, Virginia.  It’s nice to see celebs get involved in good causes!  Have you donated your old denim yet?

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Teens For Jeans

Since we are the DenimBlog I thought it would be good to show you Teens for Jeans, I came across it on the internet whilst I was browsing around. They need your used jeans. Here is info from their website to explain a little more and a video with Chace Crawford.

Teens for Jeans is a national campaign, launched by Aéropostale and Do Something, empowering YOU to collect jeans for homeless teens.

Just drop off any pair of your gently worn jeans to any Aéropostale store between January 26th and February 22nd and we’ll make sure they get donated to a local homeless shelter or charity. To say thanks, Aéropostale will give you an additional 25% off your next pair of jeans.

So why not do something nice and donate your unwanted jeans to charity?! :) This kind of makes me feel guilty that I am in love with my $200+ Diesels and some kids out there don’t even have jeans. How tragic – seriously! I’m totally donating my old jeans…

Celebs in Denim on Christmas Eve At The Los Angeles Mission

Evidently you can only do charity work in jeans!  Can you I.D. any of the brands seen here? It’s nice to see a bunch of celebs (has-beens, barely knowns, never-was’ or otherwise) using their star power for good.

images via wireimage.com and celebuzz.com

What To Wear With Denim: I WANT MORE PRIVACY

PRVCY Premium (AKA Privacywear) is the maker of the “I want more Privacy!” shirts that a few celebs (or reality show fakers) have been seen wearing.

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A portion of all sales from this tee will go towards Breast Cancer Awareness Programs.

See Celebs in their I WANT MORE PRIVACY tee’s…

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High Profile Pair in the Square Celebrity Jeans Auction

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Today Alison Sweeney, The Biggest Loser” host and 15-year “Days of our Lives” actress, kicks off the High Profile Pair in the Square auction of jeans worn and donated by celebrities. The auction, which benefits the Clothes Off Our Back Foundation, on Military Island at the intersection of Broadway and 7th Avenue at 44th Street. In celebration, Times Square will be decorated with hundreds of jeans and shirts hanging like laundry from clotheslines above the streets. For those unable to attend the event, the celebrity jeans will be available for auction at www.clothesoffourback.org immediately following the live auction, with all proceeds benefiting the Clothes Off Our Back Foundation. With more than 50 pair of celebrity jeans available for auction online, some include Ryan Seacrest, Miley Cyrus, Nick Lachey, Ashlee Simpson, Lauren Conrad, Rachael Ray, Minnie Driver, Debra Messing , Brittany Snow, Terrence Howard, Forest Whitaker and the cast of “How I Met Your Mother” (Josh Radnor, Neil Patrick Harris, Jason Segel, Alyson Hannigan, Cobie Smulders). In addition, a sweepstakes for a washer and dryer line at www.washingmyjeans.com. The event marks the launch of the GE Profile frontload washer and dryer boasting the first-ever SmartDispense laundry technology that holds up to six months of detergent and fabric softener and dispenses just the right amount plus, washes 17 pair of jeans in one load– saving loads of time. In fact, if every household in New York City had a Profile frontload pair, the city could wash the entire nation’s jeans in just 34 days.

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I want these jeans donated by Michael Kors

“With the popularity of jeans today, we’re excited to offer a revolutionary frontload washer and dryer that can clean 4,420 jeans before needing a refill,” says Lynn Pendergrass, Vice President of GE Consumer and Industrial. “The secret is the SmartDispense technology. It knows exactly how much detergent to dispense so your clothes come out perfect without wasting detergent or water. It’s a win-win situation for Americans and the environment.”This innovative washer and dryer features state-of-the-art clothes care with advanced technology exclusive to GE Profile, including:

– SmartDispense(TM) Technology pedestal system that holds up to 6 months of detergent and fabric softener then dispenses just the right amount based on soil level, load size, water hardness and fabric type

– Stain Inspector(TM) technology that recognizes and treats more than 40 different tough stains

– Reverse Tumble and DuoDry(TM) System that provides exceptional results in a fraction of the time of traditional models

– CleanSpeak(TM) communication where the washer electronically tells the dryer what items to expect, so you’ll have fewer interruptions and extra time to enjoy your life

(As a mother of 4 kids and a debilitating denim addiction, I could definitely use a new washer and dryer. Especially, one that can wash my entire family’s jeans all at the same time. )

For more information about the auction and to bid, visit www.clothesoffourback.org. The celebrity jeans include Donna Karan, Michael Kors, Shawn Pyfrom, Aimee Teegarden, Alan Alda, Maria Menounos, Nancy O’Dell, Chris Rose, John Salley, Toni Collette, Jeff Probst, Kristian Alfonso, Shaun Robinson, John Krasinski, John McCrea, Melissa Joan Hart, Angie Harmon, Jillian Michaels, Christian Slater, Zachary Levi, Tony Shalhoub, Dule Hill, Greg Grunberg, Coolio, Jarez, Christian Siriano, B. Smith, Paula Patton, the cast of “9 to 5: The Musical” (Allison Janney, Stephanie J. Block, Megan Hilty, Marc Kudisch), and more.

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William Rast Billy Flare Jeans, above.

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Ashlee’s Notify Jeans

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