Denim icon Wrangler presented an exclusive collaboration with motorsports specialist Alpinestars. ‘Wrangler powered by Alpinestars’ is two limited edition styles, infusing the brands classic style and heritage with Alpinestars market leading protection technology. This means the jeans are reinforced at the seat, hip and knee areas with Kevlar. Formula One star, Kimi Raikkonen, is the ambassador for this premium initiative as well.
Kevlar is famously used to make military flak jackets, and employed in motorsports to resist abrasion and tears. The contoured leg shape is optimized for riding. The black leather biker jacket is fully prepped for motorcycle adventures, and benefits from Wrangler’s flair for vintage aesthetics. Elbows and shoulders are shelled in Bio Armor, a specialized polymer/rubber compound used in motorcycle clothing to protect the wearer against impact.
The look is iconic: all black, fully functional and lovingly aged. ‘Wrangler powered by Alpinestars’ is strictly limited edition. Just 65 jackets and 80 pairs of jeans are available: each jacket and each pair of jeans are individually numbered, making each garment completely unique to its owner. The products are sold exclusively through seven premium lifestyles stores across Europe including Solo in Sweden and SPMRKT in Amsterdam – seven stores to represent Wrangler’s seven design icons, the special elements including flat rivets and ergonomic watch pocket that make Wrangler jeans unique. Both styles are co-branded, and the jeans are packaged in a premium, co-branded box. Jeans are priced at €299, the jacket is €499.
I have to say, I think Ben Affleck may be giving his wife, Jennifer Garner, a run for her money when it comes to denim. We’ve seen Ben out in quite a few different styles and brands as of late.
Most recently, Ben wore a pair of Wrangler light wash distressed jeans with a plaid shirt and boots. I like this cut on him, and how they’re slim, but not skinny. I also think the way he styled them is really nice, especially how he cuffed them over his boots which looks casual and not too overdone.
We haven’t seen Jen in boyfriend style jeans lately, but this is a nice change up. I really like them paired with her shirt for a casual look. Ben looked a bit dressier and wore a pair of Wrangler jeans with a button down shirt and a Boston cap. You can buy Jen’s jeans online from Saks Fifth Avenue for $258.00.
Wrangler’s new and innovative Denim Spa jeans have just had a restock on ASOS after selling out in under a week upon their release.
To mark the restock, Wrangler have released a new video featuring the face of the campaign, Lizzie Jagger. It’s a really cool video which you can watch above and if you aren’t familiar with the Denim Spa collection, you can read more about the jeans in a post I wrote previously explaining all about the concept.