On the 28th August, the brilliant electro pop group Little Dragon will be the first band to play on the new global venue CCTV sessions hosted by Nudie Jeans. During this coming fall several bands will be playing unique performances live on CCTV in the Stockholm concept store. The reason behind this new idea is because of Nudie Jeans love for music and fashion, it is a great extension to the company. You can watch the bands perform live on the Nudie web page.
For all you Nudie fans out there, we were lucky enough to get an interview with Joel Lindefors the ” Nudie Preacher”. This interview is fantastic! Keep reading! A huge thank you to Joel Lindefors for taking the time to answer these questions for us! Click this blog to red the full interview, you would be crazy not to! To see the worn in progress of some of our HonestForum members jeans, click here.
DB: What inspired you the most when creating Nudie?
All beautiful denim fabrics, especially from Japan and Italy, inspired Maria
to start Nudie Jeans. She wanted to be able to design jeans using only the
best denim and without taking the demand on the market, profit margins and
other stuff that investors usually care about into consideration.
DB: What has been your favourite memory/experience since Nudie was founded?
When the SS10 collection was ready, the best one ever!
DB: Do you have a favourite cut Nudie have designed?
This would be like answering the question “Which of your children do you love the most?”.
DB: How many pairs of jeans do you own?
Abundance is nothing we strive for. But I have to admit that I got maybe 10 pairs.
DB: What Nudie cut has been the most popular overall?
DB: Are there any new trends coming out next season that we should be keeping an eye out for?
We strongly recommend people to not care about trends. Follow your heart and passion instead and we will get a world of multitude and beauty instead of conformity and boredom.
Nudie are holding a great competition – Wear and Tear! How it works is everyone who buys a pair of dry denim can sign up on the Nudie web site and for 6 months, starting July 1st, you can upload images of your jeans as you brake them in. At the end of the 6 months Nudie will then pick the best pair of worn in jeans and that person wins a $600 Nudie credit. Also you can visit the website and see all the different people posting their photos of their jeans wearing in. Sounds very good to me! For those of you who love raw denim, what are you waiting for!
Nick Jonas of the Jonas Brothers was wearing Nudie jeans at La Guardia airport in NYC. Nick was Miley Cyrus’s boyfriend a while back but they broke up. He and Miley have been spending a lot of time together recently and even released a song about their past called The Storm, you can listen to it here. Miley recently broke up with her boyfried Justin Gaston a few days ago, I wonder if Nick and Miley will get back together now? I personally love the song, Miley’s voice is really maturing.
Images courtesy of justjaredjr.com