A few months ago, Levi’s announced that they were developing a line that used less water. The brand recently released their “Made in the U.S.A.” collection which will save over 15 Million gallons of water. The fabric is selvage, and made on vintage shuttle looms in White Oak Cone Mills in North Carolina. The care labels encourage customers to “care for our planet” by encouraging them to wash their jeans in cold water, line dry them and donate old pairs. Although the collection is special edition and only limited quantities are produced, Levi’s is adopting water saving and eco-friendly techniques into their regular production, which is certainly a step in the right direction. You can preview the line below and shop at Levis.com.
Victoria’s Secret Model, Behati Prinsloo, spent some time posing on the beach. Victoria’s Secret hosted an event for their PINK collection. Behati was also joined by fellow Victoria’s Secret model, Chanel Iman, as the two posed and modeled clothes from the line.
Behati paired her PINK tee with a pair of ripped cut off Levi’s shorts. I think that Levi’s shorts are some of the most popular styles, especially because when they’re cut offs, they are always unique. What do you think of the pockets hanging out? I think it lends a really casual vibe, perfect for the beach!
Bradley Cooper and Limitless costar, Abbie Cornish cover the April issue of Marie Claire magazine. Abbie wore a pair of Levi’s jeans on the cover before switching into a pair of AG Adriano Goldschmied jeans, while Bradley wore a pair by Earnest Sewn. The two look like they have a lot of chemistry, as they hammed it up for the cameras..
For an exclusive interview and a video from the shoot, be sure to head over to Marieclaire.com. The April issue of the magazine will be on newsstands soon and their film, Limitless, is in theaters now.
George Clooney was seen on the set of his new film, Beware the Ides of March, which he’s shooting in Detroit, Michigan. The film is shooting on the University of Michigan Campus next week. Apparently, they are looking for almost 1,000 extras. I’d love to be one! I love George Clooney!
Although he’s rarely featured on DenimBlog, I think George has such a great sense of style, it’s so classic. On set, he wore a pair of American Classic Levi’s jeans and a black leather blazer. You can buy Levi’s at their website Levis.com.