G-star Jeans
G-Star Opens First Denim Store On Rodeo Drive
G-Star Raw is celebrating the opening of their latest store on Tuesday, December 6th. The store will be opening on Rodeo Drive and will be the first denim brand to open a store on the infamous shopping district. It will be the third G-Star store in the LA area and the largest.
The opening will be a nod to G-Star’s philosophy of collaborating with like-minded people. It will be a night of fashion, art, music and film. Mark Ronson will be giving an in-store performance, along with Anton Corbjin, who will be showcasing rare photographs from his portfolio. G-Star will also debut Raw Objects and Curiosities, a gallery which has re-purposed denim as an art pieces.
G-Star Launches Online Shop
Ever had trouble finding your favorite G-Star pieces? Now you don’t have to worry. They have launched an online shop on their website. So now every G-Star piece is at your fingertips. You can click here to check out the new online shop on their website yourself.
G-Star/Elle Women’s Night
During the last week of October, G-Star hosted Women’s Night in its monobrand stores worldwide. From London to New York to Tokyo, G-Star stores turned into a fashion experience where women were advised on the perfect jeans while enjoying music, drinks and beauty.
The Women’s Night in Soho attracted a group of over 150 fashionable ladies. Besides shopping for the perfect denim, women received “Skinny Jeans” Salon Effects manicures by Sally Hansen, hair touch ups by Warren Tricomi and make-up by Bobbi Brown. Stylists were on hand to walk guests through G-Star’s staple 3301 basic denim and the brand’s latest 3D denim evolutions. Guests also shopped and explored G-Star’s RAW Essentials and Correct Line offerings while DJ Chelsea Leyland set the sound for the evening.
Elle’s Market Editor Jade Frampton was the evening’s host and Ida Kay from G-Star is pictured above. I was invited to the event but unfortunately living in England meant I couldn’t go! I would have loved to meet Ida, she’s so nice! The pictures look great though. Did any of you go?
Images courtesy of Wireimage.com
G-Star Announces Women’s Night
Today, all G-Star stores worldwide will be hosting a Women’s Night. The G-Star Women’s Night concept provides guests with a backstage feeling in a fun environment for hair and make-up touch-ups, manicures, and hors d’oeuvres, while receiving professional styling tips to help them find the perfect denim. The G-Star style for women is defined by the combination of opposing elements and influences – tough & feminine, denim & silk, raw & chic – to create a unique, strong look that makes them feel confident.
G-Star Women’s Night will be celebrated at 141 Stores in 28 Countries all in this 1 week. For ladies looking for more information, please visit: www.women.g-star.com and below are times and locations of G-Star Women’s Night events in the US:
G-Star Los Angeles (Melrose)
7966 Melrose Ave
Los Angeles, California
October 27th, 2011
6:00pm-9:00pm
G-Star Los Angeles (Santa Monica Place)
166 Santa Monica Place
Santa Monica, California
October 27th, 2011
6:00pm-9:00pm
G-Star New York (Broadway)
441 Broadway
New York City, New York
October 27th, 2011
5:00pm-8:00pm
G-Star New York (Soho)
270 Lafayette Street
New York City, New York
(Private Event)
G-Star New York (Union Square)
873 Broadway
New York City, New York
October 27th, 2011
5:00pm- 8:00pm
G-Star Newport Beach
571 Newport Center Drive
Newport Beach, California
October 27th, 2011
6:00pm-9:00pm
G-Star San Diego
470 5th Ave
San Diego, California
October 27th, 2011
6:00pm-9:00pm
G-Star San Francisco
2060 Chestnut St
San Francisco, California
October 27th, 2011
6:00pm-9:00pm
G-Star Washington DC
1666 Connecticut Ave NW
Washington DC
October 27th, 2011
7:00pm-10:00pm

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