G-Star Jeans
Lana Del Rey in G-Star
Lana Del Rey was spotted on her way out of the Radio One Live Lounge in West London. She wore a pair of G-Star 3301 Straight jeans in Medium Aged. Lana has worn quite a few pairs of premium denim. I wonder which is her favorite brand so far?
I will admit that Lana’s music is borderline lullabies, but I don’t find it horrible. I do find the remixes and covers to be more interesting. My favorite so far has to be the John Meyer cover of Video Game. It has the same tone, but somehow has a bit more interest to it for me. You can click here to purchase G-Star at RevolveClothing.
Image Courtesy of G-Star & INFDaily.com
G-Star Eco Friendly Denim – RAW Sustainable
With Earth Day coming up (22nd April), G-Star thought showcasing their Spring/Summer 2012 RAW Sustainable line with you would be a great idea, and I couldn’t agree more! As Earth Day celebrates the planet, G-Star’s line fits in perfectly because it offers sustainable fashionable denim focused pieces made with 100% organic cotton!
For Spring/Summer 2012 a ‘cruise voyage sustainable’ feel is expressed through the blend of naval, utility-wear influences and feminine elements. The highlights include the high-waist Navy Flare, Navy Short and Navy Pencil Skirt which you can see in the gallery below. They blend typical naval button rows at the front pockets with G-Star Elwood inspired 3D effects.
The G-Star RAW Sustainable products seek to minimize environmental impact without sacrificing style. The RAW Organic range items only use natural manufacturing processes, minimizing the need for pesticides and other pollutants. I’m glad more and more brands are doing their part in helping the planet. I think the collection is nice too, I like the hooded denim jacket with the lace tie at the neck line.
DenimBlog Picks: G-Star Spring/Summer 2012 Denim
I went to the G-Star press showroom in London just over a week ago to see the new collections. I saw the current Spring/Summer 2012 collection (in this post) and I also saw the new Autumn/Winter 2012 pieces (those will come in another post). I didn’t photo the entire Spring/Summer collection because obviously it’s already out, so what I did was selected a few of my favourite pieces, or pieces that I thought were quite cool and different, and spotlighted them here in this post.
My absolute favourite jeans would be the grey moto jeans, I love them! I think the wash is so pretty and the stitching and detail that has gone into them is really well done. They are beautiful! I also liked the dark blue skinnies, the dark blue denim vest/sleeveless jacket and the cropped boy style shorts. I featured two items from their Raw Organic line which are the flared jeans with the lace up tie and the light blue chambray shirt. They also had a vivid light blue denim mini skirt which I thought was different. So what do you think of these pieces?
Images belong to DenimBlog.com.
New G-Star Store Opened In Toronto
G-Star Raw have just officially opened a new mono brand store on Queen West in Toronto, Canada! Queen West is one of the most exclusive shopping areas in Toronto. G-Star, known for its innovative and cutting edge style in the world of denim, hosted a special store opening featuring unique handcrafted denim objects with local tastemakers and Canada’s top media.
Attending the official store launch was the band ‘Down With Webster’, MuchMusic hosts Jesse Giddings and Liz Trinnear, actors Daniel Desanto, Lee Rumohr, Samantha Munro and Melinda Shankar, as well as hockey players Jay Rosehill and Joey Crabb. Over 500 denim enthusiasts attended the opening of the store, located at 328 Queen West.
The store, which is now officially open for business, carries the men’s and women’s collections, as well as a wide range of accessories and footwear. This is G-Star’s largest store in Canada at 3500 square feet. G-Star has expanded rapidly over the last few years, opening stores in the world’s biggest metropolitan capitals from Tokyo to New York to Sydney to Los Angeles. Currently G-Star has over 6,000 points of sales in 70 countries. Isn’t that amazing?!

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