With Earth Day coming up (22nd April), G-Star thought showcasing their Spring/Summer 2012 RAW Sustainable line with you would be a great idea, and I couldn’t agree more! As Earth Day celebrates the planet, G-Star’s line fits in perfectly because it offers sustainable fashionable denim focused pieces made with 100% organic cotton!
For Spring/Summer 2012 a ‘cruise voyage sustainable’ feel is expressed through the blend of naval, utility-wear influences and feminine elements. The highlights include the high-waist Navy Flare, Navy Short and Navy Pencil Skirt which you can see in the gallery below. They blend typical naval button rows at the front pockets with G-Star Elwood inspired 3D effects.
The G-Star RAW Sustainable products seek to minimize environmental impact without sacrificing style. The RAW Organic range items only use natural manufacturing processes, minimizing the need for pesticides and other pollutants. I’m glad more and more brands are doing their part in helping the planet. I think the collection is nice too, I like the hooded denim jacket with the lace tie at the neck line.
I went to the G-Star press showroom in London just over a week ago to see the new collections. I saw the current Spring/Summer 2012 collection (in this post) and I also saw the new Autumn/Winter 2012 pieces (those will come in another post). I didn’t photo the entire Spring/Summer collection because obviously it’s already out, so what I did was selected a few of my favourite pieces, or pieces that I thought were quite cool and different, and spotlighted them here in this post.
My absolute favourite jeans would be the grey moto jeans, I love them! I think the wash is so pretty and the stitching and detail that has gone into them is really well done. They are beautiful! I also liked the dark blue skinnies, the dark blue denim vest/sleeveless jacket and the cropped boy style shorts. I featured two items from their Raw Organic line which are the flared jeans with the lace up tie and the light blue chambray shirt. They also had a vivid light blue denim mini skirt which I thought was different. So what do you think of these pieces?
Images belong to DenimBlog.com.
G-Star Raw have just officially opened a new mono brand store on Queen West in Toronto, Canada! Queen West is one of the most exclusive shopping areas in Toronto. G-Star, known for its innovative and cutting edge style in the world of denim, hosted a special store opening featuring unique handcrafted denim objects with local tastemakers and Canada’s top media.
Attending the official store launch was the band ‘Down With Webster’, MuchMusic hosts Jesse Giddings and Liz Trinnear, actors Daniel Desanto, Lee Rumohr, Samantha Munro and Melinda Shankar, as well as hockey players Jay Rosehill and Joey Crabb. Over 500 denim enthusiasts attended the opening of the store, located at 328 Queen West.
The store, which is now officially open for business, carries the men’s and women’s collections, as well as a wide range of accessories and footwear. This is G-Star’s largest store in Canada at 3500 square feet. G-Star has expanded rapidly over the last few years, opening stores in the world’s biggest metropolitan capitals from Tokyo to New York to Sydney to Los Angeles. Currently G-Star has over 6,000 points of sales in 70 countries. Isn’t that amazing?!
Selena Gomez and boyfriend Justin Bieber held hands after having lunch together at Panera bread. The previous day, the couple were seen having a picnic lunch together, but were snapped by the paparazzi.
Selena’s style has definitely got more relaxed when she’s not filming or on the Red Carpet. She wore a pair of American Eagle distressed capris with a tee shirt and scarf. Selena is definitely loyal to American Eagle, we’ve spotted her out quite a few times in the brand.
Just as Selena loves American Eagle, Justin loves G-Star. He wore a pair of dark wash slim fit G-Star jeans with a G-Star by Marc Newson hoodie and sneakers. I’d love to see Justin out in a pair of Diesel jeans, I feel like they’d fit his style perfectly!
Images from INFdaily.com