Twentynine Palms in the Mojave Desert forms the backdrop to Closed Denim’s newest campaign for Spring/Summer 2012. Originally inhabited by the Chemeheuvi Native Americans, it is right on the doorstep of the acclaimed Joshua Tree National Park.
Closed were drawn by the pioneering spirit that is still evident in this Southern Californian mountain area. And were instantly charmed by the hospitality and nature of the inhabitants at Twentynine Palms. The daylight there was wonderfully luminous and imbued their shoot with a very special atmosphere amongst all involved.
Twentynine Palms has long been recognised as the ideal spot for Los Angelenos to recuperate from hectic city life. Frank Sinatra and Led Zeppelin singer, Robert Plant, have both dedicated songs to the city. Its place in Rock music history was sealed in 1973 when Alt-Country Rock singer, Gram Parsons died at the Joshua Tree Inn motel.
All of this… the spirit of the place, the laidback vibe, the vast openness of the outdoors and the low-slung sunlight became an additional personality amongst the four people depicted in this shoot. In keeping with the earlier campaigns, the focus remains on selecting creative individuals and not models. Real people who are contributing to their respective worlds and they are:
Ry Cuming – Australian singer/ songwriter now living in LA.
Jessica Joffe – German actress and writer, currently based in LA.
Michael Fujikawa – who describes himself as a “Man of the People” and lives in LA.
Rachel Pouillat – a Berlin-based DJ originally from France.
The campaign images and movie clips were shot by Swiss-born photographer and blogger, Maya Villiger, who previously appeared in their Autumn ’11 campaign. You can see a video from the shoot above and you can check out some photos in the gallery below.
Next to jump on the neon jeans trend is Closed Denim! They have just released 4 new washes in their cropped motorcycle jeans. They have bright yellow, orange, pink and a darker green. I think they are incredible!
I love the fact that they made the moto jeans neon. The yellow pair above is my favourite! I would love to own those as well as the pink! It looks like the prediction we made last month has definitely come true! I’m excited to see who else is going to bring out neon jeans!
Out for a stroll in the chilly NYC weather, Sarah Jessica Parker kept warm in a MiH leather biker jacket and a pair of Closed corduroy jeans. This MiH jacket was based off of a 1950s jacket, and has many of the same details, such as the off center zipper, that the original jacket has.
I love the way that Sarah Jessica layered her tees underneath the jacket. I love this look and think it’s a great example of how to look stylish while still staying warm, the only thing that needs to change are those boots! You can buy this MiH denim jacket online for $924 and you can buy Closed online here.
Images from Pacificcoastnews.com
Either you love them or hate them, denim jumpsuits are popping up both on runways and celebrities alike. Heidi Klum wore a Closed denim jumpsuit with a pair of heels and bold accessories. Ellen Pompeo layered her jumpsuit with a tee and heels while Khloe Kardashian wore a Dallan Chase jumpsuit/romper with fringe heels and a animal print bag. Who wore it best?
You can view all the Who Wore it Best posts here.