Artisan De Luxe is a new brand that seems to be getting more notice everyday. Earlier this week the brand launched their first billboard on 847 La Cienega Boulevard in Los Angeles, California. The billboard was shot by renowned fashion photographer Philippe Bialobos at a private estate in the Hollywood Hills. The campaign embodies exactly what Designer Philippe Naouri has said about the line, “The line highlights how art influences the American look; it is authentic and cool. Each piece is unique with its own personal hand-crafted feel. We made sure the billboard captured just that,” and I agree that it did. It showed what the brand does best, quality denim with an artisanal touch.