Spanx To Launch New Denim Line

When it comes to jeans, there is a universal quest to find the most flattering fit. Shapewear giant, Spanx, is the newest label to launch into the denim market, focusing on creating jeans with a slimming fit.

Starting July 25th, the brand will launch 2 rises: The Signature will have a high waist, wide waist band and side zip, while the Slim-X is a more mid-rise style, both will come in boot cut, skinny, and slim leg openings. Prices will start at $148 per pair and will be available for purchase on the Spanx website and in Spanx stores.

Article and image from DIYfashion.com