Magnus Carlsen for G-Star Raw

World Chess Champion Magnus Carlsen is teaming up again with G-Star Raw for their Spring campaign. The pair worked together, along with Liv Tyler, back in 2010 for the brand’s Autumn/Winter campaign and he starred in the Spring/Summer 2011 campaign as well. The brand also collaborated for the Raw World Chess Challenge. Carlsen will be the face of the Spring/Summer 2014 campaign for the brand, which will debut in February 2014. What do you think of Magnus being part of G-Star for numerous seasons?

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