Joe’s Jeans “The Heist” Campaign Video

Joe’s Jeans has launched a video to coincide with their Vintage Reserve 1961 campaign. The video is called “The Heist” and features models Alexandra Tomlinson, Sydney Roper and Adam Wallace participating in a voyeuristic snap into a multifaceted robbery illusion. What are your thoughts on the new video? You can see all the action and jeans in the video above.