Press Day Preview: Diesel Autumn/Winter 2012 Collection
Here are the photos I took of the Diesel Autumn/Winter 2012 men’s and women’s collection when I was at the Diesel Headquarters in London. They had some amazing jeans, seriously. As you know I have been a fan of Diesel for many many years now and they are a brand that take a big spot in my heart. I was excited seeing this collection because they have injected so much colour into the women’s line, it’s beautiful! Their main focus seems to be mustard yellows and burgundy reds which really add a bold brightness to the women’s department. I love the tie-dye prints on the colours as well.
For the guys, they had some incredible jeans! They have a new process called ‘impregnation’ which means they have injected the dye even deeper into the denim which gives it a more 3D effect. You can see in the photos that they have more crinkles and depth to them. It’s such a great effect because it makes the jeans look so unique and worn in, but at the same time they are full of colour. I fell in love with a pair of Safados (gallery image 15) because the wash on those was so nice. I would love for them to bring it out in women’s, I don’t think they will, but who knows!
Overall I’m really impressed with the new Autumn/Winter 2012 collection. Diesel have really upped their game with their washes this time around! Most of the jeans I liked, I only saw a minority that I wasn’t overly fond of. What do you think of the new seasons jeans? I know a lot of you are big Diesel fans too! Our Diesel section of the community is the most popular and very active with members who love the brand, so if you want to chat Diesel, you can always head over there and join in the jeans sharing fun! Otherwise, you can see the images in the gallery below and comment as usual.
Images belong to DenimBlog.com.

Diesel
Seven
Paige Denim
Current / Elliott
Siwy
Levi's
AG Jeans
DL1961
James Jeans
Joe's
True Religion Jeans
Rag & Bone
Citizens of Humanity
Hudson Jeans
Lucky Brand
Ashley
Vanessa
Zac
Lindsay
Victoria
David
Jessica
Megan
Hayden
Miley
Rachel
Ashley
Jennifer
Britney
Christina
Halle
Kim
Rihanna
Nicole Richie
Kate Moss
Gwen Stefani
Elle
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You did such an amazing job, Lorna! I am so glad you took these photos. I cant wait to see them in person. You are so lucky!
nice post! the new line looks great.
Glad you both like the post
which really add a bold brightness to the women’s department. I love the tie-dye prints on the colours as well.
[...] I think they are definitely fun campaign shots! I love how Diesel always use quirkiness and silliness in their shoots and it makes the brand stand out for what it is. Diesel never take their self too seriously and always have fun with what they do. What do you think of the new Fall/Winter 2012 campaign shots? You can also check out a preview of the new Diesel Autumn/Winter 2012 collection here. [...]