G-Star Eco Friendly Denim – RAW Sustainable

With Earth Day coming up (22nd April), G-Star thought showcasing their Spring/Summer 2012 RAW Sustainable line with you would be a great idea, and I couldn’t agree more! As Earth Day celebrates the planet, G-Star’s line fits in perfectly because it offers sustainable fashionable denim focused pieces made with 100% organic cotton!

For Spring/Summer 2012 a ‘cruise voyage sustainable’ feel is expressed through the blend of naval, utility-wear influences and feminine elements. The highlights include the high-waist Navy Flare, Navy Short and Navy Pencil Skirt which you can see in the gallery below. They blend typical naval button rows at the front pockets with G-Star Elwood inspired 3D effects.

The G-Star RAW Sustainable products seek to minimize environmental impact without sacrificing style. The RAW Organic range items only use natural manufacturing processes, minimizing the need for pesticides and other pollutants. I’m glad more and more brands are doing their part in helping the planet. I think the collection is nice too, I like the hooded denim jacket with the lace tie at the neck line.


  1. I dont like these jeans on this model. They are too short and too flared for her to wear them with heels that high. I think if they are going to be that short then the flare needs to be much smaller. If the flare is going to be the large then the length needs to be a bit longer. Nit picky I guess.

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