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Behind The Scenes At J Brand’s Spring/Summer 2012 Look Book Shoot

03.08.2012 Posted in Designer Jean Look Books by Lorna, Editor
« Pierre Balmain Fall/Winter 2012
Sophia Bush in Joe’s »

I absolutely love this video! It’s a behind the scenes look into what went on at the Spring 2012 J Brand Look Book shoot. Stylist Brad Goreski and J Brand Jeans VP of Design – Mary, gives the insight on the women’s line, while Stylist Annie Psaltiras and Director of Menswear – Matt, tells us all about the J Brand Men’s DNA.

It’s really informative and it shows all of their new styles from the floral to the zippers and the paneling to the new high rise skinny. I love seeing behind the scenes, but I love this video more as it’s so descriptive and you actually learn about the collection. You can watch it above and you can buy J Brand online at JbrandJeans.com.

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