New Plus Size Denim Brand: Avenue Denim
Avenue Denim is a new denim brand specifically for plus sized women. The brand offers full figured women the perfect pair of jeans in the right fit, wash and inseam for their unique body type and style. The collection includes 3 different silhouettes – the Hollywood Skinny, a long lean cut that sits on the hip, Broadway Straight, a modern, classic style with a smooth fit, and Santa Fe Bootcut, a sportier, sassier shape that flares at the ankle.
Each denim style features newly-enhanced, comfort-fit fabric, detailed stitching and unique hardware accents, all of which enhance the look and feel for a true denim look. They offer their jeans in US sizes 14-32 or around 36-54 if you are going by jeans sizes.
“We believe that by launching the new Avenue Denim collection, we are fulfilling the desire for exclusive, trend right designs for real women in America, size 14 plus,” says Dawn Robertson, CEO of Avenue.
The Avenue Denim collection is available at over 430 retail stores coast to coast and at the new Avenue.com website. The best part about this denim brand is that the prices start at only $40! So what do you think of the new collection? I’m happy that more brands are bringing out bigger sizes!

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They look normal size.
I thought that too but maybe they used the smallest plus size models?
No they’re definitely plus size if zero or -1 is considered standard size.