DC Launches Premium Denim

Ohh the days of elementary/middle school. That is the first thing that I think of when I hear about the DC brand. To hear that they are coming out with a premium collection is just great. I think many should join the premium market a) being that premium fabric wears better in time b) they last a lot longer than many and c) if you create the right fit, followers are bound to stay.

DC has come out with three fits for their new premium collection. They have the skinny (above), relaxed, and straight leg. I do think the gray washes are amazing, especially the pair above. I love the distressing and paint splatters. It gives them some life, something that gray jeans can often never have. The premium jeans aren’t just limited to the men. They have also come out with some women’s styles. So keep your eye out for these when Fall 2011 comes around. What do you think of the jeans?