Liam Gallagher Launches Pretty Green Denim

Liam Gallaghers clothing line ‘Pretty Green’ has just launched a brand new denim line. The line is called Pretty Green Black Label and they just released their Autumn/Winter 2010 Jeanswear. Each pair is easily identifiable by a unique Pretty Green lime green stained edge logo, embossed leather back patch, antique nickel buttons and rivets and a signature Pretty Green coated pocket stud.

As with the rest of the collection, the design process of the jeans was carefully monitored and developed by Liam Gallagher. The straight-cut fit was modeled on Liam’s favourite shape and the wash was slowly perfected through a series of design trials. Available in a black 12.7oz denim and indigo 12.5oz denim, the jeans are made with a 2% lycra mix creating a comfortable fit and helping to retain the original shape.

The jeans RRP at £85 and are available from the Carnaby Street Store, Selfridges and www.prettygreen.com. What do you think of them? I think both pairs look quite nice!