Last year we found out that mega brand Fornarina named none other than Ms. Lindsay Lohan as their new face and spokesperson. Now, we finally have some of the ad campaign shots.
Sources at WWD say that the Italian lifestyle fashion company selected Lindsay because, “she is that very self-confident, dynamic woman, she’s got a lot of attitude…that’s what [Fornarina] is hoping our customer will aspire to.”
The pictures of Lindsay from the new campaign are pretty hot. I think the girl looks fantastic in something other than a pair of leggings. And, honestly, if I wasn’t familiar with her history over the course of the past…say…5 years…I may even buy into this dynamic/confident thing too. But, since I am all too familiar…let’s just say that Fornarina’s assessment of the situation doesn’t really jive with me (understatement)!
Do you see Lindsay as dynamic and self-confident? As an image to aspire to? Maybe some do. I’m certain that Fornarina put much time and money into a their marketing research before selecting the girl. However, for me…personally, I’m going to aspire to something…else…